Mármoles del Sur (C). Novamármol

By Álvarez, José Laureano / Segarra, José Antonio

Transcurridos cuatro años desde su desembarco, el nuevo gupo inversor de Mármoles del Sur se plantea la alternativa de venta de la compañía y/o su continuidad. En el caso de optar por la continuidad, deben decidirse los cambios en los modelos de comercialización e industrial para su revolucionario producto de mármol de fino espesor, incluyendo la posible deslocalización a China.

Collection: IESE (España)

Ref: M-1203

Format: PDF

Number of pages: 26

Publication Date: Jan 21, 2008

Language: Spanish

Review date: Mar 22, 2013

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Year: 2007

Mármoles del Sur (C). Novamármol

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Mármoles del Sur (C). Novamármol

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