Michael Eisner at Disney
This case deals with a proven successful leader in entertainment (Michael Eisner) in a time of leadership crisis. At the time of this case, Eisner is managing an internal and external revolt. Students must unearth the key points of Eisner's leadership, including how he manages people, his communication ability, his propensity to risk taking and his track record in developing other leaders. In looking at Eisner's leadership, students will have to decide whether or not he has been successful during his leadership reign. Furthermore, they can recommend a course of action that Eisner could take to quell the revolt against him and save his leadership position.
Collection: IESE (España)
Ref: DPO-61-E
Format: PDF
Number of pages: 14
Publication Date: Apr 18, 2008
Language: English
What material is included in this case:
Description
This case deals with a proven successful leader in entertainment (Michael Eisner) in a time of leadership crisis. At the time of this case, Eisner is managing an internal and external revolt. Students must unearth the key points of Eisner's leadership, including how he manages people, his communication ability, his propensity to risk taking and his track record in developing other leaders. In looking at Eisner's leadership, students will have to decide whether or not he has been successful during his leadership reign. Furthermore, they can recommend a course of action that Eisner could take to quell the revolt against him and save his leadership position.
Read more
Year: 2004
Geographic Setting: Estados Unidos
Learning Objective
Eisner's four main rules of managing creativity (Be an example, Be there, Be a nudge, Be an idea generator) provide a starting point for discussion about meaning and implications.
Leave your rating
"Michael Eisner at Disney"
Register for free with IESE Publishing and enjoy all the advantages
What type of account do you want to create?
Choose account type
Professors
Academic Institutions
Companies
Individuals