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Case

Milford Industries (A) (Spanish version)

By Shapiro, Benson P. / Dolan, Robert J.

Marketing

The new district sales manager for a tool company must determine how to get his district "back on track." The case presents various qualitative and quantitative information on the salespeople. Teaching objectives include the specification of the tasks of a district sales manager and the sales analysis helpful to him in his job. A rewritten version of an earlier case series.

Collection: HBSP (USA)

Ref: HBS-502S06

Format: PDF

Number of pages: 11

Publication Date: Aug 8, 2002

Language: Spanish

Review date: Jun 1, 2003

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Description

Year: 1983

Geographic Setting: United States

Industry Setting: Hand tools & power tools

Milford Industries (A) (Spanish version)

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Milford Industries (A) (Spanish version)

What material is included in this case:

Description

Milford Industries (A) (Spanish version)

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