Netflix: Designing the Netflix Prize (A) (Spanish version)

By Lakhani, Karim R. / Cohen, Wesley M. / Ingram, Kynon / Kothalkar, Tushar / Kuzemchenko, Maxim / Malik, Santosh / Meyn, Cynthia / Friar, Greta / Pokrywa, Stephanie Healy

Service and Operations Management

In 2006, Reed Hastings, CEO of Netflix, was looking for a way to solve Netflix's customer churn problem. Netflix used Cinematch, its proprietary movie recommendation software, to promote individually determined best-fit movies to customers. Hastings deter

Collection: HBSP (USA)

Ref: HBS-615S16

Format: PDF

Number of pages: 16

Publication Date: Aug 14, 2014

Language: Spanish, English

Description

Year: 1997

Geographic Setting: United States

Industry Setting: Arts, entertainment & sports; Film; Videos & DVDs

Netflix: Designing the Netflix Prize (A) (Spanish version)

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Netflix: Designing the Netflix Prize (A) (Spanish version)

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Netflix: Designing the Netflix Prize (A) (Spanish version)

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