Pinocchio SpA.
The case describes the situation of a medium-sized family-owned toy manufacturer based in Italy. Pinocchio, SpA has to cope with the difficulties arising from having highly seasonal sales and a policy of level production throughout the year. This policy is maintained because the company requires specialized personnel that could not be hired on a casual basis. During the period 1998-2000 the company has invested heavily in plant and equipment to modernize its facilities.
Collection: IESE (España)
Ref: C-725-E
Format: PDF
Number of pages: 7
Publication Date: Feb 14, 2003
Language: English, Spanish
What material is included in this case:
Description
The case describes the situation of a medium-sized family-owned toy manufacturer based in Italy. Pinocchio, SpA has to cope with the difficulties arising from having highly seasonal sales and a policy of level production throughout the year. This policy is maintained because the company requires specialized personnel that could not be hired on a casual basis. During the period 1998-2000 the company has invested heavily in plant and equipment to modernize its facilities.
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Year: 2000
Geographic Setting: Italia
Learning Objective
It illustrates the management of working capital in a company with highly seasonal sales and the problems this entails.
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