Quinta do Vallado: From Douro to the World - Teaching note

By Monteiro, L. Felipe / Pimentel, Marta / Carrick, Anne-Marie

Teaching note for product 6560

Collection: INSEAD (France)

Ref: INSEAD-6560TN-E

Format: PDF

Number of pages: 20

Publication Date: Apr 30, 2024

Language: English

Description

Teaching note for product 6560

Year: 2020

Geographic Setting: Global

Industry Setting: Wine; Spirits

Learning Objective

Globalization can transform even the most traditional sectors. The case allows for discussion of how globalization has reshaped the wine industry, with an illustration of how ‘local’ companies assess and strategically respond to market, competitive, government and cost drivers for global integration and/or local responsiveness.

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