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Case

Responding to the Wii? (Spanish version)

By Hagiu, Andrei / Halaburda, Hanna

18-to-65-year-old males. Hirai was determined to restore that supremacy in the current generation or the next. He knew that whether or not he publicly defined SCEI's strategy as a response to Wii, he had to find a way for his company to deal with the new order of the videogame industry that Nintendo had created. In seeking to do so, Hirai might find guidance in the history of the industry, which had been marked by rapid and frequent changes of fortune.

Collection: HBSP (USA)

Ref: HBS-711S09

Format: PDF

Number of pages: 18

Publication Date: Jan 6, 2009

Language: Spanish, English

Review date: Jan 4, 2010

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Description

Year: 2008

Industry Setting: Computers & electronics; Games

Responding to the Wii? (Spanish version)

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Responding to the Wii? (Spanish version)

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Responding to the Wii? (Spanish version)

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