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Case

ViaPostal

By de la Huerta J. / Nueno, Pedro

Entrepreneurship

En el verano de 2001, Luis Sans había puesto en marcha ViaPostal, un operador alternativo al servicio público de Correos. ViaPostal debía integrar eficientemente a un numeroso grupo de pequeñas empresas que prestaban servicios de distribución de cartas.

Collection: IESE (España)

Ref: E-47

Format: PDF

Number of pages: 22

Publication Date: Oct 8, 2001

Language: Spanish, English

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Description

Year: 2001

Geographic Setting: España

Learning Objective

Análisis de las etapas iniciales de lanzamiento de un nuevo negocio.

ViaPostal

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ViaPostal

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ViaPostal

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