English
Español
Toggle Nav
Search
My Cart
Menu

Default Category

Showing 10 of 37 results

Page
Set Ascending Direction
  1. Technical Note

    Automation of Marketing Models

    By Venkatesan, Rajkumar / Craddock, Jenny / Nagji, Noreen
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-0965-E
    Published: Jun 11, 2018
    Format: PDF
    Pages: 9
    Language: English
    €8.20 PVP Institution
    See details Add to Wish List
  2. Technical Note

    Brand Activism

    By Cian, Luca / Parmar, Bidhan L. / Boichuk, Jeff ...
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-0963-E
    Published: Jun 27, 2018
    Format: PDF
    Pages: 13
    Language: English
    €8.20 PVP Institution
    See details Add to Wish List
  3. Case

    The Battle for Value, 2016: FedEx Corp. versus United Parcel Service, Inc.

    By Schill, Michael J. / Craddock, Jenny
    Finance
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-F-1773-E
    Published: Feb 13, 2017
    Reviewed: Jan 26, 2018
    Format: PDF
    Pages: 17
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  4. Case

    Ferrari: The 2015 Initial Public Offering

    By Schill, Michael J. / Craddock, Jenny
    Finance
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-F-1775-E
    Published: Nov 1, 2017
    Reviewed: Feb 14, 2017
    Format: PDF
    Pages: 20
    Language: English
    €8.20 PVP Institution
    See details Add to Wish List
  5. Case

    Uncharted Waters at Ventoso Ship Supply: A Sensory Marketing Dilemma (A)

    By Cian, Luca / Craddock, Jenny / Krishna, Aradhna ...
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-0959-E
    Published: Mar 1, 2018
    Reviewed: Jul 9, 2018
    Format: PDF
    Pages: 7
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  6. Case

    Comerica Inc.: The Pandemic and Its Value Implications

    By Allayannis, George (Yiorgos) / Craddock, Jenny / Sesia, Aldo
    Finance
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-F-1997-E
    Published: Mar 9, 2022
    Reviewed: Nov 1, 2022
    Format: PDF
    Pages: 24
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  7. Case

    Uncharted Waters at Ventoso Ship Supply: A Sensory Marketing Dilemma (A)

    By Cian, Luca / Craddock, Jenny / Krishna, Aradhna ...
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-0959
    Published: Mar 1, 2018
    Reviewed: Dec 7, 2022
    Format: PDF
    Pages: 7
    Language:
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  8. Technical Note

    Defined Benefit Pension Plans

    By Hopkins, Justin J. / Craddock, Jenny
    Accounting and Control
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-C-2472-E
    Published: Jan 12, 2024
    Format: PDF
    Pages: 7
    Language: English
    €8.20 PVP Institution
    See details Add to Wish List
  9. Case

    Safaricom 2018: The Emerging-Markets Payments Battle

    By Allayannis, George (Yiorgos) / Craddock, Jenny
    Finance
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-F-1843-E
    Published: Jun 21, 2018
    Reviewed: Aug 22, 2018
    Format: PDF
    Pages: 44
    Language: English
    €8.20 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  10. Supplementary Case

    Connecting the Dots at Microsoft: Global Planning for a Local World (B)

    By Hutchison-Krupat, Jeremy / Craddock, Jenny
    Service and Operations Management
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-OM-1561-E
    Published: Jan 30, 2017
    Reviewed: Sep 7, 2017
    Format: PDF
    Pages: 2
    Language: English
    €5.74 PVP Institution
    See details Add to Wish List

Showing 10 of 37 results

Page
Set Ascending Direction
Shop By
Applied filters
  1. Authors
    Craddock, Jenny
Clear All
Filters
Catalog
  1. Cases 34 items
  2. Readings 3 items
Document Areas
  1. Knowledge and Communication 2 items
  2. Accounting and Control 1 item
  3. Finance 5 items
  4. Entrepreneurship 4 items
  5. Leadership and People Management 4 items
  6. Marketing 13 items
  7. Service and Operations Management 3 items
Publication Year
  1. Last two years 1 item
  2. Last five years 2 items
  3. Over five years 35 items
Number of pages
  1. 1 – 5 8 items
  2. 6 - 10 14 items
  3. 11 - 20 8 items
  4. 21 + 7 items
Language
  1. English 36 items
Authors
  1. Chinchilla, Nuria 222 items
  2. Craddock, Jenny 0 items
  3. Elizabeth M.A. Grasby 165 items
  4. Fairchild, Gregory B. 151 items
  5. Groysberg, Boris 230 items
  6. Hill, Linda A. 150 items
  7. IESE Insight 237 items
  8. Kanter, Rosabeth Moss 225 items
  9. Ken Mark 286 items
  10. Martínez Abascal, Eduardo 206 items
  11. Mead, Jenny 248 items
  12. Mehta, Kandarp 216 items
  13. Mitchell, Jordan 157 items
  14. Nueno, José Luis 148 items
  15. Nueno, Pedro 188 items
  16. Ofek, Elie 154 items
  17. Pin Arboledas, José Ramón 436 items
  18. Porter, Michael E. 159 items
  19. Quelch, John A. 243 items
  20. Ramasastry Chandrasekhar 152 items
  21. Ribera, Jaume 225 items
  22. Ricart, Joan Enric 178 items
  23. Sastre Boquet, Isaac 165 items
  24. Segarra, José Antonio 171 items
  25. Sesia, Aldo 177 items
  26. Shih, Willy 190 items
  27. Soley, Jorge 167 items
  28. Stein, Guido 385 items
  29. Tàpies, Josep 157 items
  30. Yemen, Gerry 295 items
  31. Yoffie, David B. 158 items

Simulations

Offer your students new learning experiences.