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  1. Book Chapter

    Driving Digital Strategy: A Guide to Reimagining Your Business, 10. Managing Digital Transition

    By Gupta, Sunil
    Collection: HBSP (USA)
    Ref.: HBS-1090BC-E
    Published: Aug 14, 2018
    Format: PDF
    Pages: 14
    Language: English
    €8.53 PVP Institution
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  2. Case

    Medicines Co.

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502006-E
    Published: Jul 3, 2001
    Reviewed: Aug 9, 2005
    Format: PDF
    Pages: 18
    Language: English
    €8.53 PVP Institution
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  3. Case

    Biopure Corp. (Spanish version)

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S01
    Published: May 29, 1998
    Reviewed: May 27, 1999
    Format: PDF
    Pages: 22
    Language: Spanish
    €8.53 PVP Institution
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  4. Case

    Tweeter etc. (Spanish version)

    By Gourville, John T. / Wu, George
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S18
    Published: Oct 21, 1996
    Reviewed: Apr 15, 1997
    Format: PDF
    Pages: 27
    Language: Spanish
    €8.53 PVP Institution
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  5. Case

    Biocon: Launching a New Cancer Drug in India

    By Gupta, Sunil / Narayandas, Das
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508026-E
    Published: Aug 28, 2007
    Reviewed: Nov 26, 2008
    Format: PDF
    Pages: 15
    Language: English
    €8.53 PVP Institution
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  6. Case

    Ti-Tech (A)

    By Shapiro, Benson P. / Gourville, John T. / Cline, Craig E.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508095-E
    Published: Apr 25, 2008
    Reviewed: May 16, 2012
    Format: PDF
    Pages: 16
    Language: English
    €8.53 PVP Institution
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  7. Supplementary Case

    Ti-Tech (B)

    By Shapiro, Benson P. / Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508096-E
    Published: Apr 25, 2008
    Format: PDF
    Pages: 2
    Language: English
    €6.21 PVP Institution
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  8. Case

    GolfLogix: la Medición del Juego de Golf

    By Gourville, John T.
    Entrepreneurship
    Collection: HBSP (USA)
    Ref.: HBS-508S13
    Published: Jan 21, 2008
    Format: PDF
    Pages: 25
    Language: Spanish
    €8.53 PVP Institution
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  9. Case

    Calgene, Inc. (Spanish Version)

    By Goldberg, Ray A. / Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508S14
    Published: Jan 21, 2008
    Format: PDF
    Pages: 27
    Language: Spanish
    €8.53 PVP Institution
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  10. Case

    Cyworld: Creating and Capturing Value in a Social Network

    By Gupta, Sunil / Han, Sangman
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-509012-E
    Published: Nov 7, 2008
    Reviewed: Nov 26, 2008
    Format: PDF
    Pages: 18
    Language: English
    €8.53 PVP Institution
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