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Mekanism: Engineering Viral Marketing
Collection: HBSP (USA)Ref.: HBS-512010-EPublished: Apr 3, 2012Reviewed: Apr 16, 2013Format: PDFPages: 16Language: English - Case
Pepsi-Lipton Brisk
Collection: HBSP (USA)Ref.: HBS-512011-EPublished: Sep 6, 2011Reviewed: Dec 18, 2012Format: PDFPages: 23Language: English - Case
Engineering Viral Marketing (Spanish version)
Collection: HBSP (USA)Ref.: HBS-513S15Published: Apr 3, 2012Reviewed: Aug 16, 2012Format: PDFPages: 22Language: Spanish - Teaching Note
TerraCycle Inc. (Abridged) - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B07B08-EPublished: Mar 11, 2008Reviewed: Apr 16, 2021Format: PDFPages: 14Language: English - Teaching Note
Adept Chemical Inc. - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B08N19-EPublished: Sep 18, 2008Reviewed: Apr 17, 2019Format: PDFPages: 17Language: English - Teaching Note
Forest City Tennis Club - Pro Shop and Bar Lounge - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B09B08-EPublished: Jun 2, 2009Reviewed: Aug 23, 2024Format: PDFPages: 7Language: English - Teaching Note
Prelko Marketing Systems Inc. - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B12B004-EPublished: Apr 17, 2012Reviewed: Nov 26, 2019Format: PDFPages: 6Language: English - Teaching Note
Barry's Batting Cages Ltd. - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B13B005-EPublished: Mar 4, 2013Reviewed: Jan 29, 2020Format: PDFPages: 5Language: English - Teaching Note
Wilshire Sports Importers Ltd. - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B13B013-EPublished: Jun 14, 2013Reviewed: Jan 29, 2020Format: PDFPages: 12Language: English - Teaching Note
Foxy Originals: The Online Expansion - Teaching Note
Collection: Ivey Business School (Canada)Ref.: IVEY-8B16B003-EPublished: Mar 18, 2016Reviewed: Oct 29, 2019Format: PDFPages: 12Language: English