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San Telmo (España)
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Anecoop 2014-2018
Villafuerte Martin, AntonioCase IIST-MI-130-E-EMarketingIn February 2014, the management at Anecoop (the largest horticultural cooperative in Spain and one of the world's largest operators in this sector) reflected on the company’s latest results, the best in its history. To what extent was this performance the result of the actions undertaken in recent years? What new challenges did the cooperative face, and what lines of work should be taken to address them? The present case study describes the orig...Starting at €8.20
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APEAM: Contributing to the value of Mexico's avocado exports
Villafuerte Martin, AntonioCase IIST-MI-148-E-EMarketingAPEAM is the association of producers and packers of the Mexican state of Michoacan, the leading producer of this crop in the world. After many years unable to export to the United States for phytosanitary reasons, the association obtained authorization in 1996 to continue introducing this product to the American market. In 2016, APEAM was the U.S. main supplier of avocado. However, new challenges lay ahead, such as the claims of Cofece, an anti-...Starting at €8.20
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Jerónimo Martins Agribusiness: From to Supermarket to Farm
Villafuerte Martin, Antonio;Case IIST-MI-149-E-EStrategyJerónimo Martins Agro-Alimentar (JMA) was a new business unit oriented towards dairy, cattle and aquaculture production that the Portuguese food distribution group Jerónimo Martins was developing in March 2015. It was in line with the Group’s top management strategy of backward integration into the primary sector, aimed at securing its supply needs of some products by 2020. However, the 2015 acute price crisis in the European dairy industry made ...Starting at €8.20
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Mipuf.es: Managing for Growth
Villafuerte Martin, AntonioCase IIST-MI-153-E-EService and Operations ManagementIn January 2016, Francisco (aka Paco) Mirasol, director general and founder of MiPuf.es, which made over 70% of its sales through the online channel, was considering how to boost sales. Despite the significant growth achieved since its establishment in 2005, Paco noticed it had been slowing down over the last few months. He felt there were still opportunities both online and offline, but was not clear on which of these possibilities to prioritize...Starting at €8.20
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CAEI: Driving innvotaion and profitability in the agricultural sector
Villafuerte Martin, Antonio; De Cote, Jose AntonioCase IIST-MI-157-E-EMarketingCAEI is the second largest producer of sugar cane in the Dominican Republic. In 2010, it undertook a strategic business transformation that resulted in CAEI being, by 2017, one of the most profitable and competitive companies in the sugar industry in the Caribbean. This was achieved mainly thanks to the incorporation of new technologies, the innovations introduced in processes, and a radical change in the way employees were treated and motivated....Starting at €8.20
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Amazon: The total Retailer
Vidal Romero, A.; Garrido Martinez, E.Case IIST-PI-186-E-EService and Operations ManagementAmazon was one of the three leading companies in the e-world (together with Google and Facebook) and the world's largest e-commerce business, with annual sales of more than 100 billion USD. This case describes Amazon's business model and e-commerce environment. It is interesting to analyze Amazon's growth-based model and discuss its future. It is also worth exploring its current and future impact on retailing and the position of its offline compe...Starting at €8.20
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Grupo Agro Sevilla facing the challenge of the north American Market
Llano Irusta, M. A.Case IIST-PI-188-E-EService and Operations ManagementAgro Sevilla was established in Andalusia in 1977 as a second degree cooperative and by 2017 was one of the largest producers, packers and exporters of olives in the world. Since 1994 it has been the leading Spanish exporter in the sector. On 22 June 2017, the two main American companies involved in the production of black olives, Musco Family Olive and Bell-Carter Foods, filed a complaint with the US Department of Commerce.Starting at €8.20
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Unes Supermarkets e il Viaggiator Goloso: Building a Brand
Audicana Arcas, J.; Andrade Nuñez, J.Case IIST-PI-190-E-EService and Operations ManagementUNES is a young company of medium size supermarkets that has starred in a turnaround, evolving from losing money, to achieving it, listening to the market and making brave bets to respond to it ("Every day low prices, private brand, fresh, private brand Premium, pop-up shops, single brand supermarkets, alliance with Amazon, etc.), creating its own business model, "the supermarket against the tide". After several years of launching and managing pr...Starting at €8.20
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El Lobo, 1880, and Dª Jimena: Tradition toward Industry 4.0
Garrido Martinez, E.Case IIST-PI-194-E-EService and Operations ManagementConfectionary Holding (www.confectionaryholding.com) was founded in 1725 (it is about to celebrate its 300th anniversary) and markets its products under the brands 1880, El Lobo, and Doña Jimena (to name just a few). The case illustrates the beginning of the digital transformation of its factories following the Industry 4.0 philosophy and using agile methodologies.Starting at €8.20
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Infosys, India's Flagship it company
Viassa Monteiro, E. Miranda Collaço, C.F.Case IIST-DGI-309-E-EStrategyA team of 7 workmates at an IT company decided to start a business that would be open-minded and forward-looking way. It was a very different mindset from the prevailing business environment found in India in the 1980’s. At the time there was little inventiveness, mainstream practices used to take stock of shareholders’ interests only. Scant attention was ever paid to workers and other stakeholders.Starting at €8.20