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240 items were found using the following search criteria
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Connect and Develop: Inside Procter & Gamble's New Model for Innovation
Huston, Larry; Sakkab, NabilArticle HBS-R0603C-EStrategyThis article includes a one-page preview that quickly summarizes the key ideas and provides an overview of how the concepts work in practice along with suggestions for further reading. For generations, Procter & Gamble generated most of its phenomenal growth by innovating from within--building global research facilities and hiring the best talent in the world. Back when companies were smaller and the world was less competitive, that model worked ...Starting at €8.20
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Sparking Creativity at Ferrari (Spanish version)
Morse, GardinerArticle HBS-F0604FLeadership and People ManagementFerrari depends on a creative workforce to build its gorgeous cars. Companies can take a lesson from its unique approach to inspiring employees.Starting at €8.20
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Big Shoes to Fill (HBR Case Study and Commentary)
Beer, Michael; Eckert, Robert A.; Dichter, Steven F.; Canavan, Patrick J.; Sulkowicz, KerryArticle HBS-R0605A-ELeadership and People ManagementJack Donally was a colossal figure who commanded a lot of respect, if not affection. Just before Jack suddenly died, the board appointed Stephanie Fortas as the new CEO to lead Innostat, the world's best-known manufacturer of prosthetic limbs and surgical implants. Innostat has recently been struggling; its once generous margins have been narrowing for the past several years as other companies have found ways to engineer around its patents and de...Starting at €8.20
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Vivace Logística S.A. (II): Preparing Orders a la Carte
Fité, Rosa María; Nueno, PedroCase E-95-EEntrepreneurship, Service and Operations ManagementTwo businessmen found a logistics company with innovative services that allow them to offer their clients added value. The company grows fast, obliging them to take on new investments more quickly than they had foreseen, in order to absorb the growing demand. Despite not having funds available, the businessmen are able to pull it off.Starting at €8.20
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What Are Conferences for? Richard Saul Wurman on Making Events Meaningful (Spanish version)
Fryer, Bronwyn; Wurman, Richard SaulArticle HBS-F0606FConference designer Richard Saul Wurman describes his approach to assembling a memorable and inspirational gathering.Starting at €8.20
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The Alas - Red Bull Project: X - Sports Challenges
Oliver, Daniel; Davila, AntonioCase DG-1503-EEntrepreneurshipThe Alas-Project case describes a sporting project that beat two world records: the longest distance and time flown in free fall. The case addresses the issue of valuing the project. In this case, Red Bull together with the Spanish Army sponsored the project putting a certain amount of money and resources to support the project. The question remains as to what was the value to the sponsors of the project. The case describes the project itself, th...Starting at €8.20
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Wyeth Pharmaceuticals: Spurring Scientific Creativity with Metrics
Pisano, Gary P.; Rennella, Mark; Huckman, Robert S.Case HBS-607008-EService and Operations ManagementDescribes the reorganization of the drug discovery organization at Wyeth Pharmaceuticals and focuses on the decisions to: (1) centralize decision-making within drug discovery and (2) institute numerical metrics--jointly affecting all R&D scientists--for the progression of compounds through the Wyeth pipeline. Highlights issues concerning the degree to which scientific activity can be evaluated via numerical metrics, the extent to which R&D can be...Starting at €8.20
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Accidental Innovation
Austin, Robert D.; Devin, Lee; Sullivan, ErinCase HBS-607082-EService and Operations ManagementDescribes the role accident has historically played in invention and discovery, and raises questions about the importance of variation in business innovation processes.Starting at €8.20
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Paul Robertson and the Medici String Quartet
Austin, Robert D.; O'Donnell, ShannonCase HBS-607083-ELeadership and People ManagementDescribes the approach to creative collaboration and leadership adopted by Paul Robertson as leader of one of the most highly regarded string quartets in recent history. Intended to prompt a discussion of a variety of issues surrounding management of creative ensembles. The topics discussed include: the nature and attainment of mastery (as opposed to technical competence); master and apprentice relationships; the details of collaborative work and...Starting at €8.20
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Atlético de Madrid: Diary of Two Short Seasons in Hell
Segovia, Adrián; Martí, Carlos; Urrutia de Hoyos, IgnacioCase M-1192-EMarketingAtlético de Madrid, one of Europe's most emblematic football clubs, is relegated to the Second Division for the first time in its history. The club must face this situation and implement an effective marketing plan to palliate some of the problems that are starting to loom on the horizon: lack of revenues, loss of social and sport prestige, a high opportunity cost, the likely mass exit of club members and affiliates, in short, the uncertainty abo...Starting at €8.20