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Eddie Bauer, Inc. (Spanish Version)
Bell, David E.; Leamon, AnnCase HBS-503S35MarketingEddie Bauer ha decidido coordinar su estrategia de comercialización (precio, la selección) a través de sus tiendas y catálogo. Pero con el comercio electrónico, es sensato esto todavía?Starting at €8.20
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Nate Chooses a Business Entity - Teaching Note
Fairchild, Gregory B.; Maiden, Stephen E.Teaching Note DARDEN-F-1795TN-EFinanceTeaching note for product F-1795Starting at €0.00
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Nate Chooses a Business Entity
Fairchild, Gregory B.; Maiden, Stephen E.Case DARDEN-F-1795-EFinanceThis case follows Nate Jamison as he determines which business entity to form for his growing City Moving Company (City Moving) in Washington, DC. From the start, Jamison operated City Moving as a sole proprietorship while he bootstrapped the business. Eventually he was able to get his own truck and hire two steady employees, and the three hope to formalize a business partnership to expand City Moving so that all three men can lead their own movi...Starting at €8.20
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Henry Spots a Problem at Sunshine O.J. (A) -Teaching note
Fairchild, Gregory B.; Maiden, Stephen E.Teaching Note DARDEN-OM-1614TN-EService and Operations ManagementTeaching note for product OM-1614Starting at €0.00
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Henry Spots a Problem at Sunshine O.J. (A)
Fairchild, Gregory B.; Maiden, Stephen E.Case DARDEN-OM-1614-EService and Operations ManagementHenry Franklin works at Sunshine O.J. (Sunshine), a three-year-old, fast-growing organic orange juice manufacturer near Charleston, South Carolina. Before his employment at Sunshine, Franklin worked for about two decades in his family’s business, FranklinStarting at €8.20
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Vincent Buys a Lawn Mower - Teaching note
Fairchild, Gregory B.; Maiden, Stephen E.Teaching Note DARDEN-F-1794TN-EFinanceTeaching note for product F-1794Starting at €0.00
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Vincent Buys a Lawn Mower
Fairchild, Gregory B.; Maiden, Stephen E.Case DARDEN-F-1794-EFinanceVincent Chin's first "temporary" job after high school was with the lawn crew of Holiday Lawn Service. Ten years later, Chin has become a trusted employee and the company's second-in-command. His boss, Sam Holiday, has decided to retire and has worked out a deal with Chin to take over the business. In preparing Chin for his new role, Holiday explains that there are important choices ahead related to capital expenditures (like lawn mowers) and the...Starting at €8.20
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Compaq Computer: grupos de enfoque
Bell, David E.; Leamon, AnnCase HBS-514S09MarketingDa el informe final, ambos resultados y la metodología, del grupo de enfoque en la nueva portátil de consumo de Compaq Computer. Se describen los grupos, método de selección, y la metodología en detalle. En caso de Compaq basar su diseño de producto en las opiniones de 64 personas? Se debe utilizar con el video.Starting at €8.20
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Computadoras Compaq: Intel Inside
Bell, David E.; Leamon, AnnCase HBS-503S44MarketingPresenta los resultados de la investigación cuantitativa y cualitativa de mercado sobre la posible aceptación de un procesador Intel no en la línea de portátiles de consumo de Compaq Computer. Si el portátil no es de Intel de bajo costo, es un éxito, la empresa va a mantener o aumentar su participación del 45% del mercado. Si no es así, podría dejar de ser un jugador en el mercado que ha creado y llenado. Los estudiantes deben evaluar la fiabilid...Starting at €8.20
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Devils Backbone Brewing, LLC: An Idea Brews - Teaching Note
Fairchild, Gregory B.; Maiden, Stephen E.Teaching Note DARDEN-S-0300TNStrategyTeaching Note of Product S-0300Starting at €0.00