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The e-Choupal Initiative
Horniman, Alexander B.; Venkataraman, S.; Thiemele, Anne-Laure; Mead, JennyCase DARDEN-E-0343-EBusiness Ethics and Corporate Social ResponsibilityAn international corporation’s agricultural business division reviews its seven-year-old IT initiative among rural Indian farmers. Suitable for learners at all levels, the case is ideal for modules on strategic change, transformational change in a value chain, and development at the bottom of the pyramid. It also provides excellent insight into how corporations can improve both profits and lifestyles in developing nations while bolstering their w...Starting at €8.20
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E-Cigarettes: The Wild, Wild West
Farris, Paul W.; Wicks, Andrew C.; Mead, Jenny; Abbott, KatherineCase DARDEN-M-0876-EMarketingIn 2014, tobacco giant Reynolds American Inc. (RAI) had to confront the rapidly evolving global tobacco industry landscape. E-cigarettes, once considered a fad, were becoming increasingly popular. Facing uncharted territory, tobacco companies were uncertain about how to most successfully enter this market and how to do so rapidly.Starting at €8.20
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Looking for (e)Harmony
Wicks, Andrew C.; Mead, Jenny; Shariff, IkramCase DARDEN-BRI-1003-EBusiness Ethics and Corporate Social ResponsibilityA growing company has an opportunity to sign a major client: an online dating service. But that service is notorious for having forbidden ads indicating a search for same-sex partnerships. That policy goes against the corporation's own ethics and the personal views of many of its employees. Yet the company needs a large contract such as this one to sustain itself. What should the company decide to do?Starting at €8.20
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E-Cigarettes: The Wild, Wild West - Teaching Note
Farris, Paul W.; Wicks, Andrew C.; Mead, JennyTeaching Note DARDEN-M-0876TN-EMarketingTeaching note for product M-0876Starting at €0.00
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Out for Blood: Tyler Shultz and Theranos (E)
Harris, Jared D.; Agle, Bradley R.; Mead, Jenny; Scoville, JimmyCase DARDEN-E-0440H4-EBusiness Ethics and Corporate Social ResponsibilityIn early 2014, recent Stanford University graduate Tyler Shultz was in a quandary. He had been working at Theranos, a blood-diagnostic company founded by Elizabeth Holmes, a Stanford-dropout wunderkind, for almost a year. Shultz had learned enough about tStarting at €5.74
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Rio Tinto and the Resolution Copper Mining Joint Venture (A), (B), and (C) - Teaching Note
Werhane, Patricia H.; Gorman, Michael E.; Mead, Jenny; Starr, JustinTeaching Note DARDEN-E-0373TN-EBusiness Ethics and Corporate Social ResponsibilityTeaching note for product E-0373Starting at €0.00
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Bayonne Packaging, Inc., Teaching Note
Shapiro, Roy D.; Morrison, Paul E.Teaching Note HBS-4422-EService and Operations ManagementTeaching Note for Product Number 4420.Starting at €0.00
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ClearEyes Cataracts Clinic, Teaching Note
Shapiro, Roy D.; Morrison, Paul E.Teaching Note HBS-916504-EService and Operations ManagementTeaching note for case 916503.Starting at €0.00
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Delwarca Software Remote Support Unit, Teaching Note
Shapiro, Roy D.; Morrison, Paul E.Teaching Note HBS-913542-EService and Operations ManagementTeaching Note for Product #913541Starting at €0.00
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Bayonne Packaging, Inc.
Shapiro, Roy D.; Morrison, Paul E.Case HBS-4420-EService and Operations ManagementA printer and paper converter produces customized packaging used by industrial customers to deliver promotional materials, software, luxury beverages, and gift food and candy. The company specializes in creating innovative packaging solutions for its customers and providing full service from design through final delivery. Even though revenue has tripled, performance has been declining and the firm posted its first loss in over 10 years. The new V...Starting at €8.20