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IESE ON. Lead yourself to lead
Ginebra, Gabriel; Reiche, Sebastian; Neeley, Tsedal; Rosanas, Josep Maria; Andreu i Civit, Rafael; Evangelia Demerouti; Clark, Dorie; IESE InsightDossier DOS-43-ELeadership and People ManagementWhat does it mean to be a good leader? Why should you want to be one, and what point are you at in your journey? Where, ultimately, do you want to go?
Leadership isn't a clearly marked path. It begins with you, with your knowledge of yourself and your ability to reflect on the world around you.
With this collection of articles, we provide the information you need to understand the kind of leader you are today, and the one you co...Starting at €15.00
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IESE ON. Liderarte para liderar
Ginebra, Gabriel; Reiche, Sebastian; Neeley, Tsedal; Rosanas, Josep Maria; Andreu i Civit, Rafael; Evangelia Demerouti; Clark, Dorie; IESE InsightDossier DOS-43Leadership and People Management¿Qué significa ser un buen líder? ¿Para qué quiero serlo? ¿En qué punto estoy? ¿A dónde me gustaría llegar?
Sin duda, el liderazgo empieza por uno mismo. De ahí la importancia del autoconocimiento y la reflexión personal que te proponemos.
En esta colección de artículos, encontrarás la información que necesitas para reflexionar sobre el tipo de líder que eres hoy y el que podrías llegar a ser desarrollándote a ti y ayudando a tu...Starting at €15.00
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Nuevos tiempos: Haier en Japón (A)
Sánchez-Runde, Carlos; Lee, Yih-Teen; Reiche, Sebastian; Chen, Yen-Tung; Kotake, YukiCase DPO-264Leadership and People ManagementFundada en 1984 por Zhang Ruimin, CEO actual de la compañía, Haier ha crecido rápidamente y ha pasado de ser una pequeña fábrica de frigoríficos en Qingdao, China, a ser un líder mundial en el sector de los electrodomésticos. Como una de las marcas más valoradas de China, Haier diseña, fabrica y comercializa diversas líneas de electrodomésticos, como frigoríficos, aparatos de aire acondicionado y lavadoras, en más de cien países. Desde 2006 Haier...Starting at €8.20
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The Responsible Manager (Spanish version)
Prahalad, C.K.Article HBS-F1001GLeadership and People ManagementManagers must remember that they are the custodians of society's most powerful institutions, and as such they must hold themselves to a higher standard. They must strive to achieve success with responsibility. He offers 11 specific pieces of advice intended to spur his listeners to reexamine their values before plunging into everyday routines. Among them are 1) Display a commitment to learning and developing yourself. 2) Put personal performance...Starting at €8.20
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Serving the World's Poor, Profitably (Spanish version)
Prahalad, C.K.; Hammond, AllenArticle HBS-R0209CEconomicsBy stimulating commerce and development at the bottom of the economic pyramid, multinationals could radically improve the lives of billions of people and help create a more stable, less dangerous world. Achieving this goal does not require MNCs to spearhead global social-development initiatives for charitable purposes. They need only act in their own self-interest. How? The authors lay out the business case for entering the world's poorest market...Starting at €8.20
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Innovation's Holy Grail
Prahalad, C.K.; Mashelkar, R.A.Article HBS-R1007N-EStrategyAffordability and sustainability, not premium pricing and abundance, are the new tenets of effective innovation. Westerners are struggling with the shift in mind-set, but a few emerging-market pioneers are showing the way: They're designing inexpensive products and manufacturing them with so little capital and on a scale so vast that their prices-1 cent for a one-minute telephone call, $2,000 for a car-are the lowest in the world. Nowhere is this...Starting at €8.20
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Nestlé's Alliance for YOUth (B)
Reiche, Sebastian; Liao, YuanCase DPO-439-EThe case deals with Nestlé's launch of the "Nestlé needs YOUth" initiative, whose main objective was to improve the employability of young people. The A case outlines how the initiative was launched in Europe at an overarching level, while leaving each local country operation with a lot of autonomy to decide how to carry it out. As a result, different challenges and local adaptations were necessary in each country. The B case details how the in...Starting at €5.74
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Globalization Backlash: How to Stay Grounded
Ghemawat, Pankaj; Rosenberg, Mike; Reiche, SebastianDossier DOS-35-ELeadership and People Management, Service and Operations Management, StrategyDon’t get carried away by the uncertainty and anger. IESE experts offer practical advice, rooted in reality.Starting at €15.00
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Enabling Telework Away From Home: Daysk.com
Reiche, SebastianCase DPO-422-ELeadership and People ManagementThe case describes Daysk.com's strategy to convince potential corporate clients to implement remote-work policies, in order to expand its market for remote-work solutions. Daysk.com offers a network of workspaces - a desk, a coworking space, a meeting room or a conference facility - that professionals can reserve in real time and access for a specific time slot. It also provides analytics about employees' workspace consumption.Starting at €8.20
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Best Practices Get You Only So Far
Prahalad, C.K.Article HBS-F1004H-EBenchmarking best practices allows enterprises to catch up with the competition, but it won't turn them into market leaders. Organizations become winners by spotting big opportunities and inventing next practices. Executives can unearth opportunities by identifying big problems that their companies will benefit by tackling. They must ask six questions: (1) Is the problem widely recognized? (2) Does it affect other industries? (3) Are radical inno...Starting at €8.20