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Orascom Telecom Holding (C): Condensed
Bourgeois, L. J. IIICase DARDEN-S-0246 -EStrategyStarting at €5.74
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Naresh Kumra and the Amazon Debacle (A)
Bourgeois, L. J. IIICase DARDEN-S-0310-EStrategyThis case series follows CEO Naresh Kumra of JMATEK, an a global leader in evaporative air coolers and portable air conditioners. Although Amazon had been a major sales channel in the previous year, 2017 sales were down significantly, threatening a major new round of funding. The (A) case allow students the opportunity to troubleshoot new business sales in a growing digital marketplace, and the (B) case shows how Kumra applied both his Hindu back...Starting at €8.20
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Naresh Kumra and the Amazon Debacle (B)
Bourgeois, L. J. IIICase DARDEN-S-0311-EStrategyThis case set follows CEO Naresh Kumra of JMATEK, an a global leader in evaporative air coolers and portable air conditioners. Although Amazon had been a major sales channel in the previous year, 2017 sales were down significantly, threatening a major new round of funding. The (A) case allow students the opportunity to troubleshoot new business sales in a growing digital marketplace, and the (B) case shows how Kumra applied both his Hindu backgro...Starting at €5.74
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Culinarian Cookware: Pondering Price Promotion
Quelch, John A.; Beckham, HeatherTeaching Note HBS-4058-EMarketingTeaching Note for 4057.Starting at €0.00
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Manchester Products: A Brand Transition Challenge, Teaching Note
Quelch, John A.; Beckham, HeatherTeaching Note HBS-4044-EMarketingLarge, Brand Transition Teaching Note for 4043Starting at €0.00
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Marie Jackson: Revitalizing Renfield Farms, Teaching Note
Mayo, Anthony J.; Beckham, HeatherTeaching Note HBS-915556-ELeadership and People ManagementTeaching note for case 915555.Starting at €0.00
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Kay Sunderland: Making the Grade at Attain Learning, Teaching Note
Hill, Linda A.; Beckham, HeatherTeaching Note HBS-4291-EService and Operations ManagementTeaching Note for 4289.Starting at €0.00
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Reliance Baking Soda: Optimizing Promotional Spending, Teaching Note
Quelch, John A.; Beckham, HeatherTeaching Note HBS-4128-EMarketingTeaching Note to Briefcase 4128Starting at €0.00
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Treadway Tire Company: Trouble at the Lima Tire Plant, Teaching Note
Skinner, C. Wickham; Beckham, HeatherTeaching Note HBS-2190-ELeadership and People ManagementTeaching Note for (2189)Starting at €0.00
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Recipe for Success: Growth and Evolution at Caf Cupcake, Teaching Note
Mayo, Anthony J.; Beckham, HeatherTeaching Note HBS-919510-ELeadership and People ManagementTeaching note for case 919509.Starting at €0.00