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Tesla Inc.: Strategic Partnerships for Growth - Teaching Note
Cara C. Maurer; Ken MarkTeaching Note IVEY-8B19M033-EStrategyTeaching note for product 9B19M033.Starting at €0.00
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Snap Inc.: Becoming a “Camera Company” - Teaching Note
Neil Bendle; Ken MarkTeaching Note IVEY-8B19A023-EMarketingTeaching note for product 9B19A023.Starting at €0.00
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Twenty One Toys Inc.: Sparking Growth - Teaching Note
Dominic Lim; Ken MarkTeaching Note IVEY-8B17M188-EStrategyTeaching note for product 9B17M188.Starting at €0.00
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Canaan Group Reshaping the ECS Division - Teaching Note
Kenneth Goh; Ken MarkTeaching Note IVEY-8B17C033-ELeadership and People ManagementTeaching note for product 9B17C033.Starting at €0.00
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Sunripe Marketplace: A Private Label Strategy
Kyle Murray; Ken MarkCase IVEY-9B07A003-EEntrepreneurship, MarketingThe founder/owner of Sunripe Marketplace (Sunripe) is thinking about the stores' product offerings. He has two fresh produce-focused stores and a unique set of distribution and store-level systems that differentiate Sunripe from other supermarkets. Being a small retailer allows the owner to only choose the best and freshest products for his two stores. His stores have several private labels that customers like. Sunripe's owner must now consider h...Starting at €8.20
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WestJet Airlines Ltd.: Investment Strategy
Larry Wynant; Ken MarkCase IVEY-9B09N023-EFinanceIn August 2009, a portfolio manager for Resolute Funds Inc. is considering adding WestJet Airlines to his fund’s holdings. WestJet, a fast-growing airline based in Calgary, Alberta, has grown rapidly from a start-up to the second-largest airline in Canada. Despite its recent successes, its share price has halved from its high in December 2007, due to the economic crisis. The portfolio manager is trying to determine whether WestJet’s shares are at...Starting at €8.20
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Binnj on the Apple iPad
Derrick Neufeld; Ken MarkCase IVEY-9B10E024-EEntrepreneurship, Information TechnologiesIn this dialogue-styled case, Binnj’s CEO has assembled a team of people for a 100-day science experiment to determine whether a new high-tech business venture is worth pursuing. He is focused on an untapped market — a new kind of restaurant menu service built on the Apple iPad platform. Members of the team are excited and have been working furiously on the project while retaining their full-time jobs. They have developed a prototype of the techn...Starting at €8.20
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Pursuing Cadbury (A)
Stewart Thornhill; Ken MarkCase IVEY-9B12M053-EStrategyKeith Palmerston, managing director at PKG Capital, is thinking about what to do with his firm’s holdings in Kraft Foods. In early 2010, Kraft, primarily a grocery products firm, is trying to acquire Cadbury, a well-known U.K.-based chocolate manufacturer. Palmerston is trying to determine if Cadbury is a good fit for Kraft’s operations and if the transaction will generate value for shareholders. This case can be used in a strategy course as part...Starting at €8.20
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Career Coaching: Darcy Gallagher Role
Jane M. Howell; Ken MarkCase IVEY-9B11C008-ELeadership and People ManagementThis case supplements the Career Coaching: General Manager Role case by providing briefing material for the individual who is assigned to play the Darcy Gallagher role. In preparation for his meeting with his general manager about his future career path, Darcy has crafted his career development plan over the next five years.Starting at €8.20
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Telus Corporation: Dividend Policy
Paul M. Bishop; Larry Wynant; Ken MarkCase IVEY-9B08N007-EFinanceThe vice-president (VP) and treasurer of TELUS has been asked by the chief financial officer for his opinion on the company's dividend policy and how many recommendations would be conveyed to investors. In developing his response, the VP needs to consider TELUS's future prospects, its leverage policy, the state of the telecommunications industry, and investor expectations. This case facilitates a discussion on dividend policy. Conventional wisdom...Starting at €8.20