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Behavio Labs: Scaling Survey Software into a Global Product
Ladislav Tyll; Mohit SrivastavaCase IVEY-9B20M066-EEntrepreneurship, StrategyEstablished in 2014 by a group of five friends in the Czech Republic, Behavio Labs was a consumer behaviour analytics company that launched the popular product Minute. The Minute digital application accurately measured respondent views and expanded employee engagement to help companies make the right decisions when launching new products, or to improve employee working conditions. By 2018, Behavio Labs had achieved considerable success in the Cze...Starting at €8.20
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Bohemian Crowns: Ceskoslovenska Obchodni Banka (C)
Abdelal, Rawi; Beyersdorfer, Daniela; Damgaard Jensen, AneCase HBS-708029-EEconomicsSupplements the (A) case. This case is available in only hard copy format (HBP does not have digital distribution rights to the content). As a result, a digital Educator Copy of the case is not available through this web site.Starting at €5.74
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SENS Foods: Scaling Up Sustainable Cricket Protein
Timea Križová, Ladislav Tyll, Mohit SrivastavaCase IVEY-W34548-EStrategyThe founders of SENS Foods (SENS), a Czech sustainable-food small and medium-sized enterprise (SME), wanted to expand the business beyond their home market. SENS was operating in the rapidly growing alternative-protein market using products derived from edible crickets. Due to its increasing profitability and international expansion potential, SENS saw an opportunity to expand into one of more Nordic markets—Denmark, Norway, Sweden, and Finland. ...Starting at €8.20
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MISHA: Modernizing the World of Shisha
Kerr, William R.; Yucaoglu, GamzeCase HBS-819019-EEntrepreneurshipThe case opens in 2017 with two of the five co-founders of MISHA telling the company's CEO Michal Portz that they believe it is time for the global venture to shut down its operations and cease investments. Portz and another co-founder believe MISHA can still work. The case describes the origins of the ready-to-use capsule solution for shisha smokers and the evolution of MISHA from idea to product design, manufacturing, marketing, and distributi...Starting at €8.20
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Bon Star Hotel
Jim KayalarCase IVEY-9B09M072-EEntrepreneurship, StrategyA management consultant is dispatched to a Central Asian Republic to conduct an operational analysis of an underperforming hotel. Initially the objective of the assignment is to turn around the business. The scope of the intervention, however, changes dramatically as the consultant finds himself in the midst of a high stakes stakeholder standoff with numerous parties vying for ownership of the business. Based on an actual consulting assignment, t...Starting at €8.20
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Telefonica Czech Republic: The FREE Revolution (A)
Segarra, José Antonio; Valentí, AlbertCase M-1306-EInnovation and Change, Marketing, StrategyThe case describes the concerns facing an executive of the Moreno group of companies who is not a member of the owning family when a strategic plan he has presented to the owners is rejected. It also illustrates the role played by the owning family in the governance structure of a family firm.Starting at €8.20
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Telefónica Chequia: la revolución Free (B)
Segarra, José Antonio; Valentí, AlbertCase M-1307Innovation and Change, Marketing, StrategyEn la parte B del caso se explica qué sucedió ocho semanas después del lanzamiento de los nuevos planes tarifarios Free: la decisión de Luis Malvido, presidente ejecutivo de Telefónica Chequia; la reacción de la competencia; la evolución del mercado y los consumidores; o las nuevas informaciones sobre la subasta, entre otras. También se exponen los primeros resultados que obtuvo Telefónica.Starting at €5.74
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Antmobel (A) (Spanish Version)
Enright, Michael J.; Ballarin, Eduardo; Terre, Eugeni; Rodriguez, Maria DoloresCase HBS-708S49EconomicsEn medio de un bajón de ventas provocada por una recesión en España, los gerentes de Antmobel son presentados con la oportunidad de vender una cantidad sustancial de muebles en Uzbekistán. La administración debe decidir si los ajustes de la orden con los planes de estrategia, capacidades, y la internacionalización de la empresa.Starting at €8.20
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Telefonica Czech Republic: The Free Revolution (B)
Segarra, José Antonio; Valentí, AlbertCase M-1307-EInnovation and Change, Marketing, StrategyPart B of the case describes what happened eight weeks after the launch of the new Free pricing plans: the decision made by Luis Malvido, CEO of Telefónica Czech Republic; the competition's reaction; the evolution of the market and consumers; new information on the auction, etc. It also presents Telefónica's initial results.Starting at €5.74