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IESE Insight. Número 11. Cuarto trimestre 2011
IESE InsightMagazine REV-25Economics, Entrepreneurship, Information Technologies, Innovation and Change, Leadership and People Management, Service and Operations Management, StrategyExisten mejores caminos para gestionar la carrera profesional que los que hemos seguido hasta ahora. Douglas T. Hall y Elana R. Feldman (Universidad de Boston) animan a las empresas a que ayuden a los empleados a alcanzar sus sueños y encuentren un significado a su vida personal y profesional. La profesora del IESE Mireia Las Heras describe varios recursos con los que impulsar el desarrollo profesional y personal en nuestras empresas: flexibilida...Starting at €22.00
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Un viaje transformador en tiempos inciertos (A)
Elvira, Marta; Villamor, MartaCase DPO-733Leadership and People Management, Service and Operations ManagementEl caso introduce a Cristina Ventura, chief catalyst officer del minorista asiático de artículos de lujo Lane Crawford Joyce Group (LCJG). Ventura se encontraba en Nueva York cuando el presidente de los Estados Unidos, Donald Trump, anunció la decisión del Gobierno de cerrar el tráfico aéreo internacional debido a que la COVID-19 se estaba propagando por el mundo. Si bien estaba asentada en Hong Kong, Ventura había pasado los últimos tres meses e...Starting at €8.20
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Glassy Lenses
Serrano, Alejandro; Sabrià, Frederic; Grandes, Mª JesúsCase P-1201Accounting and Control, Service and Operations ManagementGlassy Lenses, un fabricante de lentes oftálmicas, tiene una planta en Francia que puede seleccionar convenientemente a diario qué pedidos de los que le llegan va a asumir, pero los cuellos de botella pasan de una sección a otra, dificultando así la planificación y ejecución de la producción. Ayuda a la dirección de la fábrica a elegir correctamente entre las distintas familias de productos y, de ese modo, maximizar el beneficio.Starting at €8.20
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DJ World Conference
de Santiago, RafaelCase AD-368-EDecision Analysis, Information Technologies, Service and Operations ManagementTokyo Music School (TOMS) has prepared some of the best disc jockeys (DJs) in the world for almost two decades. At the beginning of 2019, the school decided to organize an event that would bring together recent alumni with a selection of world-renowned DJs. The long-term vision was to make this event grow into a global DJ convention. A number of world-famous DJs had been invited to discuss and share their personal experiences regarding what it ta...Starting at €8.20
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A Catalyst Journey During Corona Times (A)
Elvira, Marta; Villamor, MartaCase DPO-733-ELeadership and People Management, Service and Operations ManagementThe case introduces Cristina Ventura, Chief Catalyst Officer at Asian luxury goods retailer Lane Crawford Joyce Group (LCJG). She is in NY when U.S. President Donald Trump announced the government's decision to close international air traffic due to the worldwide spread of COVID-19. Though based on Hong Kong, Cristina had spent the last three months in the United States, considering next career steps and developing her social network. The pandemi...Starting at €8.20
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The Musée de La Cassette
Riverola, JosepCase P-1096-EService and Operations ManagementChrisine de La Cassett et Saint-Sulpice, director of the Musée de La Cassette in Paris, was worried by the results of a visitor survey that she had recently commissioned from company specializing in studying customer attitudes. The survey showed a remarkable degree of satisfaction with the visit to the museum, but at the same time, and for the first time, pointed out defects that had not been clearly identified previously. Some visitors, especial...Starting at €8.20
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Innovating in the Pharmaceutical Supply System: the Chilean experience
Cohen, Jacob; Rosenhouse S.; Sánchez, J.; Rosenmöller, MagdaCase P-1001-EService and Operations ManagementThis case describes the transformation undergone by the medical and pharmaceutical supply system in Chile in the early 1990s, as a result of the changing role of the National Heath Service's supply organization (CENABAST), managed by the Ministry of Health, which found itself forced to evolve from operational management (product purchasing, storage and distribution) to a role as a transaction facilitator/guarantor, due to its poor performance (bo...Starting at €8.20
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CFWshops
Friedman, Jared; Mungai, Edward; Rosenmöller, MagdaCase P-1104-EService and Operations ManagementCFWshops is a network of pharmacy franchises in Kenya, managed by the Sustainable Healthcare Foundation (SHF). The parent company of SHF is the Healthstore Foundation based in Minnesota, US. The non-profit HealthStore Foundation (HS) (formerly Sustainable Healthcare Enterprise Foundation) was founded in 1997 by Scott Hillstrom to ¿prevent needless death and illness by improving access to essential medicines in a sustainable way¿. Based on the bas...Starting at €8.20
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El Museo de la Cassette
Riverola, JosepCase P-1096Service and Operations ManagementChristine de La Cassette et Saint-Sulpice, directora del Museo de La Cassette, en París, estaba preocupado por los resultados de una encuesta que había encargado poco tiempo atrás, a una empresa especialista en estudiar las actitudes de clientes. La encuesta mostraba un grado notable de satisfacción por la visita al museo, pero al mismo tiempo, y por primera vez, se apuntaban defectos que no se habían detectado claramente con anterioridad. Alguno...Starting at €8.20