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Clínicas Buenavista: Information for the Medical Director
Stein, Guido; Cebrecos, EnriqueCase E-127-EService and Operations ManagementThe following Wednesday Dr. Mackay, medical director and major shareholder in the Clínicas Buenavista was to have a meeting with Alejandro Lanzagorta, Business Manager at Eye Care, to negotiate lens prices for 2009. He had already told him on the phone that the group's buying potential was 4,000 multifocal lenses and 8,000 monofocal lenses so he should make a suitable offer, as they want to finalize the decision as soon as possible. However they ...Starting at €8.20
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Lentes multifocales de Eye Care: Información del Business Manager
Cebrecos, Enrique; Stein, GuidoCase E-128Marketing, Service and Operations ManagementEl lunes 12 de enero de 2009, El director médico de Buenavista acababa de llamar a Alejandro solicitando una oferta para 4.000 lentes multifocales DifraCare y 8.000 monofocales MonoCare. Después de meses de un cuidadoso trabajo de preparación, Alejandro Lanzagorta , Business Manager de Eye Care, empresa líder en el desarrollo y comercialización de productos ofálmicos, finalmente iba a lograr sentar a negociar al Dr Rud Mackay, director médico y ...Starting at €8.20
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Cambridge NanoTech
Yang, Woodward; Kiron, DavidCase HBS-610083-EService and Operations ManagementCambridge NanoTech (CNT) is an interesting example of how a successful university research project was used to build a small scale business which designs and manufactures research equipment for a new class of chemical reactions called Atomic Layer Deposition (ALD). CNT's business model is particularly interesting since the university researchers/founders developed a product that was specifically meant to serve other university researchers rather ...Starting at €8.20
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Cambridge NanoTech, Teaching Note
Yang, WoodwardTeaching Note HBS-612053-EService and Operations ManagementTeaching Note for 610-083.Starting at €0.00
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Cambridge NanoTech (Spanish Version)
Yang, Woodward; Kiron, DavidCase HBS-618S03Service and Operations ManagementNanotecnología Cambridge (CNT) es un ejemplo interesante de cómo se utilizó un proyecto de investigación universitaria con éxito para construir un negocio a pequeña escala que diseña y fabrica equipos de investigación para una nueva clase de reacciones químicas llamada capa de deposición atómica (ALD). El modelo comercial de CNT es particularmente interesante ya que los investigadores universitarios / fundadores desarrollaron un producto que esta...Starting at €8.20
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Eye Care Multifocal Lenses: Information for the Business Manager
Cebrecos, Enrique; Stein, GuidoCase E-128-EMarketing, Service and Operations ManagementOn Monday January 12, 2009 the medical director of Buenavista, had just made a telephone call to Alejandro asking for a quotation for 4,000 DifraCare multifocal lenses and 8,000 MonoCare monofocals. After months of careful preparation, Alejandro Lanzagorta, a Business Manager at Eye Care, the market leader in the development and marketing of ophthalmic products was at last going to be able to sit down and negotiate with Dr. Rud Mackay, the medica...Starting at €8.20
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Clínicas Buenavista: Información del director médico
Stein, Guido; Cebrecos, EnriqueCase E-127Service and Operations ManagementEl próximo miércoles, el Dr. Mackay, director médico y accionista mayoritario de Clínica Buenavista, tenía una reunión con Alejandro Lanzagorta ("Business Manager" de Eye Care) para negociar los precios de las lentes para el año 2009. Ya le había adelantado por teléfono que el potencial del grupo era de 4.000 lentes multifocales, y 8.000 lentes monofocales y que presentase una oferta adecuada, pues deseaban cerrar la decisión lo antes posible. Ta...Starting at €8.20