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Leica Camera: The Zeitgeist of Photography
Venkataraman, S.; Yemen, GerryCase DARDEN-S-0312-EStrategyThis field-based case uses Leica Camera, the famed German manufacturer of high-end cameras, to unfold circumstances that allow for an analysis of the firm’s competitive position. Having moved the well-loved German company from near bankruptcy during the digital revolution to a digital disrupter, Andreas Kaufmann, chairman and principal owner, had amassed an unblemished record in strategic decisions that turned the company around. The case open al...Starting at €8.20
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The World is Flat...The World is Lumpy?
Yemen, Gerry; Venkataraman, S.Technical Note DARDEN-S-0191-EStrategySuitable for MBA, EMBA, GEMBA, and executive education programs, this note sets the stage to unfold an analysis of popular notions about how the world works. On one hand, some believe that global competition has created a flattened world and that globalization has leveled the playing field. Yet a zest to view the world as flat, others have said, results in an underestimation of the differences between countries-standardization, exact replication,...Starting at €8.20
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Lincoln Industries
Horniman, Alexander B.; Venkataraman, S.Case DARDEN-OB-0914-ELeadership and People ManagementWhat are the differences between being a good tactical leader and being a good strategic leader? As he nears retirement, Robert Lincoln muses about his successor at Lincoln Industries. The case describes the backgrounds of four potential successors, all of whom are tactically astute and very competent general managers. Lincoln realizes that the company is at a crossroads and wonders what it would take for his potential successors to graduate from...Starting at €8.20
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Yearbook Inc. (C): The Growth of Canva
Venkataraman, S.; Maiden, Stephen E.Case DARDEN-S-0371-EStrategyThis case, which builds on “Yearbook Inc. (A): The Start-up Years” (UVA-OM-0369) and “Yearbook Inc. (B): The Emergence of Canva” (UVA-OM-S-0370), finds Melanie Perkins having grown from a dreamer putting yearbooks together in her mother’s living room to CEO of her own design company, Canva, which was also growing. The company had always been a big vision, but with more investor money, more employees, and more competitors, the stakes were bigger t...Starting at €5.74
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What Is Strategic Management?
Harris, Jared D.; Chen, Ming-Jer; Fairchild, Gregory B.; Freeman, R. Edward; Venkataraman, S.; Mead, JennyTechnical Note DARDEN-S-0166-EStrategyA brief introduction to the field of strategic management, including basic concepts and scope.Starting at €8.20
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Competing for Advantages: From Industry Analysis to Competitive Dynamics
Harris, Jared D.; Chen, Ming-Jer; Fairchild, Gregory B.; Freeman, R. Edward; Venkataraman, S.; Mead, JennyTechnical Note DARDEN-S-0168-EStrategyTechnical note on industry analysis and competitive dynamics.Starting at €8.20
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Taking a Mexican Company Global-The CEMEX Way
Venkataraman, S.; Allayannis, George (Yiorgos); Yemen, GerryCase DARDEN-S-0194-EStrategySuitable for MBA, Executive MBA, GEMBA, and executive education programs, this case uses CEMEX, a global cement producer based in Mexico, to set the stage for unfolding an analysis of a growth through acquisition strategy. It offers a discussion about the firm’s overall strategy to acquire on a global scale instead of growing organically and provides an opportunity to introduce basic financial, marketing, and operational terms that can be explore...Starting at €8.20
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Yearbook Inc. (B): The Emergence of Canva
Venkataraman, S.; Maiden, Stephen E.Case DARDEN-S-0370-EStrategyThis case, which builds on “Yearbook Inc. (A): The Start-up Years” (UVA-OM-0369), follows Melanie Perkins as she visits Silicon Valley, works to find solid tech talent to build her product, and tirelessly pitches her one-stop-shop design tool, Canva, to prospective investors. Could she and her team get Canva off the ground?Starting at €5.74
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Developing and Nurturing Strategic Capabilities
Harris, Jared D.; Chen, Ming-Jer; Fairchild, Gregory B.; Freeman, R. Edward; Venkataraman, S.; Mead, JennyTechnical Note DARDEN-S-0167-EStrategyBrief discussion of resources and capabilities, their importance, and their role in the creation of competitive advantage.Starting at €8.20
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Creating Value for Stakeholders
Harris, Jared D.; Chen, Ming-Jer; Fairchild, Gregory B.; Freeman, R. Edward; Venkataraman, S.; Mead, JennyTechnical Note DARDEN-S-0169-EStrategyBrief discussion of managing for stakeholders and the role this plays in achieving value creation and competitive advantage.Starting at €8.20