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Repositioning Snam: How to Redesign the Competitive Position of the EU Leader in Gas Infrastructure
Arcelli, Marco; Maoret, Massimo; Lee, GunheungCase SM-1666-EInnovation and Change, StrategyThe case details the current competitive position of Snam, one of the European market leaders in gas infrastructure. Taking the position of current CEO Marco Alverà, the case allow for a wide strategic discussion of the future position of the company as it faces industry-wide challenges of technological change and decarbonization.Starting at €8.20
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Zyrcular Foods: Building a business in the alternative protein and food tech markets
Ochoa de Zabalegui, G.; Boccherini Bogert, J.A.Case IIST-DGI-340-E-EInnovation and ChangeZyrcular Foods (ZF) belonged to the family that owned Grupo Vall Companys, one of Europe's top meat producers. It was founded in 2019 to address the market for alternative proteins, plant-based animal product substitutes, and vegan foods. In 2021, after the first steps as a distributor of Beyond Meat and other brands, the company set up a production plant, and the Zyrcular Foods CEO had to decide on the business model to develop the project. What...Starting at €8.20
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Zyrcular Foods: Construir um negócio no mercado de proteínas alternativas e Food Tech
Ochoa de Zabalegui, G.; Boccherini Bogert, J.A.Case IIST-DGI-340-P-PPInnovation and ChangeZyrcular Foods (ZF), propriedade da família proprietária Vall Companys, e um dos principais produtores de carne da Europa, foi fundada em 2019, com vista ao mercado de proteínas alternativas, substitutos vegetais para produtos animais e alimentos veganos. Em 2021, e após os primeiros passos como distribuidor da Beyond Meat e de outras marcas, foi criada uma fábrica de produção e o CEO da ZF teve de tomar uma decisão sobre o modelo de negócio para...Starting at €8.20
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Pennies From Heaven Strategic Turnaround at J.C. Penney
Maoret, Massimo; Martin Romano, Cristina; Ferraro, FabrizioCase SM-1665-EInnovation and Change, Leadership and People Management, StrategyThe case discusses the formulation and implementation of the strategic turnaround of J.C. Penney, a major U.S. retailer, by Ron Johnson, a star executive who previously led the creation and expansion of the Apple Store. The turnaround is bold and far-reaching, raising questions about whether it will work or not.Starting at €8.20
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¿Un regalo del cielo El giro estratégico de J. C. Penney
Maoret, Massimo; Martin Romano, Cristina; Ferraro, FabrizioCase SM-1665Innovation and Change, Leadership and People Management, StrategyEl caso analiza la formulación e implementación del giro estratégico de J. C. Penney, un importante minorista estadounidense, por parte de Ron Johnson, ejecutivo destacado que anteriormente había liderado la creación y expansión de Apple Store. El giro es audaz y de gran alcance, lo que plantea interrogantes sobre si funcionará o no.Starting at €8.20