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Clearing the Path to Innovation
Miller, Paddy; Wedell-Wedellsborg, ThomasArticle ART-2316-EInnovation and Change, Leadership and People ManagementFostering innovation is not just about getting people to think differently. If you want to make innovation happen, you need to change the way people act or behave in their daily work. And the best way to do that is to change the environment they work in. This article will help managers take a new approach to the leadership role and think differently about how to foster innovation in their companies. The authors present five key behaviors, which t...Starting at €8.20
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Startup as a Service: The Prehype Model - Teaching Note
Wedell-Wedellsborg, Thomas; Miller, PaddyTeaching Note DPOT-88-EEntrepreneurship, Innovation and Change, StrategyThe case outlines how Henrik Werdelin, the founder of Prehype, launched a new model for large companies to create growth through innovation, based on the idea of "start-up as a service." The case describes Prehype's core offering, namely a predefined process for building new ventures, combining the client's internal resources with Prehype's entrepreneurial expertise. The underlying business model was aimed at providing long-term, shared-interest ...Starting at €0.00
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FIAFE: carreras de automóviles que no dejan rastro
Nueno, José Luis; Gabarda, GustavoCase M-1336Entrepreneurship, Innovation and Change, MarketingLa Fórmula E (FE), conocida oficialmente como campeonato FIA Fórmula E, es una categoría de competición automovilística en la que sólo participan vehículos eléctricos. Este campeonato cuenta con la aprobación de la Fédération Internationale de l'Automobile (FIA). La F1 y NASCAR son sectores que siguen la premisa de "el ganador se lo lleva todo" (WTA, por sus siglas en inglés). Estos eventos se caracterizan por sus fuertes barreras de entrada y un...Starting at €8.20
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Startup Cisco: Deploying Start-up Methods in a Giant Tech Company
Wedell-Wedellsborg, Thomas; Miller, PaddyCase DPO-426-EInnovation and Change, Leadership and People ManagementThis case outlines how a small team of people apply lean startup methods within Cisco, creating successful internal innovation over a period of a year. The case details how the team launched their idea and got traction for it, with very little formal support. The main features are building a team around an identified problem, attracting customers, building a "product" and anchoring the initiative in the organization.Starting at €8.20
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FIAFE: Motor Races That Leave No Trace
Nueno, José Luis; Gabarda, GustavoCase M-1336-EEntrepreneurship, Innovation and Change, MarketingFormula E (FEH), officially the FIA Formula E Championship, is a category of car racing that uses electric vehicles only. The series is sanctioned by the Fédération Internationale de l'Automobile (FIA). F1 and NASCAR are WTA (winner takes all) industries. These events are characterized by high barriers to entry and an unusual power asymmetry between WTA companies and their suppliers, buyers and competitors. FEH can only make room for itself by p...Starting at €8.20
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Samsung's European Innovation Team - Teaching Note
Wedell-Wedellsborg, Thomas; Miller, PaddyTeaching Note DPOT-68-EEntrepreneurship, Innovation and Change, Knowledge and CommunicationThe case details the work of Samsung¿s Product Innovation Team in Europe, the PIT-EU, established in 2010 to fuel consumer-driven innovation (as opposed to technology-driven innovation). By 2013, projects created by the team had contributed an estimated half a billion dollars to Samsung¿s profits. The case covers the first three years of the team and shows how the founders set up their team to make success more likely. Among other topics, the cas...Starting at €0.00
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Cómo allanar el camino de la innovación
Miller, Paddy; Wedell-Wedellsborg, ThomasArticle ART-2316Innovation and Change, Leadership and People ManagementPara que la innovación sea un hecho no solo hay que cambiar la mentalidad de los empleados, sino también su comportamiento. ¿Cómo? Cambiando el entorno de trabajo. Este artículo pretende ayudar a los directivos a mirar con otros ojos el papel del liderazgo en el fomento de la innovación. A partir de su colaboración con distintas empresas, los autores presentan cinco tipos de comportamiento clave que las organizaciones deberían alentar en su seno...Starting at €8.20
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Startup as a Service: The Prehype Model
Wedell-Wedellsborg, Thomas; Miller, PaddyCase DPO-379-EEntrepreneurship, Innovation and Change, StrategyThe case outlines how Henrik Werdelin, the founder of Prehype, launched a new model for large companies to create growth through innovation, based on the idea of "start-up as a service." The case describes Prehype's core offering, namely a predefined process for building new ventures, combining the client's internal resources with Prehype's entrepreneurial expertise. The underlying business model was aimed at providing long-term, shared-interest ...Starting at €8.20
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Startup Cisco - Teaching Note: Deploying Start-up Methods in a Giant Tech Company
Wedell-Wedellsborg, Thomas; Miller, PaddyTeaching Note DPOT-100-EInnovation and Change, Leadership and People ManagementStarting at €0.00
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Samsung's European Innovation Team: Fueling consumer-driven growth
Wedell-Wedellsborg, Thomas; Miller, PaddyCase DPO-307-EEntrepreneurship, Innovation and Change, Knowledge and CommunicationThe case details the work of Samsung's Product Innovation Team in Europe, the PIT EU, established in 2010 to fuel consumer-driven innovation (as opposed to technology-driven innovation). By 2013, projects created by the team had contributed an estimated half a billion dollars to Samsung's profits. The case covers the first three years of the team and shows how the founders set up their team to make success more likely. Among other topics, the cas...Starting at €8.20