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Amazon: El distribuidor total
Vidal Romero, A.; Garrido Martinez, E.Case IIST-PI-186Service and Operations ManagementAmazon era una de las tres grandes empresas del mundo electrónico (junto con Google y Facebook) y la mayor empresa del mundo dedicada al comercio electrónico con más de (cien mil millones de dólares en ventas anuales). El caso describe el modelo de negocio de Amazon y el entorno del comercio electrónico. Resulta interesante analizar el propio modelo de Amazon y debatir sobre el futuro de este modelo basado en el crecimiento, el impacto que está t...Starting at €8.20
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Acesur - Nota del Instructor
Garrido Martinez, E.; Gómez González, C.Teaching Note IIST-PITN-187Service and Operations ManagementEste caso describe la historia de ACESUR, empresa dedicada, desde 1840, a la producción, envasado y comercialización de aceite de oliva, así como una larga tradición en el sector de los aceites vegetales. Una experiencia que la ha afianzado como líder en el sector del aceite de oliva y girasol en España, con exportaciones a cerca de un centenar de países de todo el mundo. En 2018, ante la volatilidad del precio en la materia prima y los requerimi...Starting at €0.00
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El Lobo, 1880 y Dª Jimena: La tradición hacia la industria 4.0
Garrido Martinez, E.Case IIST-PI-194Service and Operations ManagementConfectionary Holding (www.confectionaryholding.com) es una empresa fundada en 1725 (está a las puertas de su 300 aniversario) y ofrece sus productos bajo las marcas 1880, El Lobo y Doña Jimena (entre otros). El caso muestra el inicio de la trasformación digital en las fábricas, bajo la filosofía de la industria 4.0 y utilizando metodologías ágiles.Starting at €8.20
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El Lobo, 1880 y Dª Jimena: La tradición hacia la industria 4.0. Nota del Instructor
Garrido Martinez, E.Teaching Note IIST-PITN-194Service and Operations ManagementConfectionary Holding (www.confectionaryholding.com) es una empresa fundada en 1725 (está a las puertas de su 300 aniversario) y ofrece sus productos bajo las marcas 1880, El Lobo y Doña Jimena (entre otros). El caso muestra el inicio de la trasformación digital en las fábricas, bajo la filosofía de la industria 4.0 y utilizando metodologías ágiles.Starting at €0.00
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Rich-Con Steel
McAfee, AndrewCase HBS-699133-EService and Operations ManagementOne month after "going live" with a new information system, Rich-Con Steel is in crisis. The new system was intended to give the company basic visibility and control over its business processes, but instead, visibility and control appear to have evaporated. Marty Sawyer, Rich-Con's president, must decide what action to take.Starting at €8.20
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Business Intelligence Software at SYSCO (Spanish version)
McAfee, Andrew; Wagonfeld, Alison BerkleyCase HBS-606S16Service and Operations ManagementThe large food service company SYSCO has decided to purchase business intelligence (BI) software, a technology intended to provide superior monitoring and analysis capabilities. Twila Day, assistant vice president of technology and applications, is in charge of the BI project and must determine exactly how much software to buy. She must also plan the BI implementation throughout the company. After conferring with Business Objects, the BI applicat...Starting at €8.20
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Dubai Ports Authority (A) (Spanish Version)
McAfee, Andrew; Ooms-Wall, Karen; Al Qasimi, LubnaCase HBS-608S08Service and Operations ManagementLos Dubai Ports Authority (DPA) desea digitalizar muchos de los documentos que comparte con sus socios externos, incluyendo el envío de líneas y agentes, comerciantes y autoridades aduaneras del país. DPA también desea automatizar las muchas transmisiones de documentos relacionados con manifiestos de embarque. En el momento de la causa, la industria del transporte marítimo en todo el mundo se caracteriza por bajos niveles de automatización, la pr...Starting at €8.20
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Prediction Markets at Google (Spanish version)
Coles, Peter A.; Lakhani, Karim R.; McAfee, AndrewCase HBS-612S12Information TechnologiesIn its eight quarters of operation, Google's internally developed prediction market has delivered accurate and decisive predictions about future events of interest to the company. Google must now determine how to increase participation in the market, and how to best use its predictions.Starting at €8.20
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Moore Medical Corp. (Spanish version)
McAfee, Andrew; Bounds, GregoryCase HBS-606S13Service and Operations ManagementMoore Medical is a medium-sized distributor of medical supplies to practitioners, such as podiatrists and emergency medical technicians. At the time of the case, it has relied on traditional customer channels such as catalogs, phones, and faxes to communicate product offerings, promotions, and availability, and to take orders. It is now attempting to shift to a "bricks and clicks" distributor with a strong Internet presence. It has already made s...Starting at €8.20
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New Approaches to Old Problems: Expanding the Universe of Interpersonal Ties with Emerging Internet Applications
McAfee, AndrewBook Chapter HBS-5576BC-EWith the advent of Internet connectivity, the tendency to focus only on strongly tied colleagues within enterprises has given way to a broader and more useful perspective. The ability to form, maintain, and exploit more casual ties, and the ability to convert potential ties into actual ones are hugely valuable assets, both to individuals and to the enterprises in which they work. Indeed, many analysts have found that the greatest value of the Web...Starting at €8.20