Chemical Fusion (B)

The multinational IQI has sold Química del Vallès, three years after acquiring it, so the previous plan for producing pyriclamate becomes optimal for it. However, the plan of recent years was more satisfactory for it overall. The problem that must be solved is how to encourage Química del Vallès to maintain the latest plan instead of replacing it with the old one. This case is based on the case "Química del Vallès (B)" by the same authors (AD-230).
Collection: IESE (España)
Ref: AD-363-E
Format: PDF
Number of pages: 1
Publication Date: Apr 26, 2018
Language: English, Spanish

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Description

The multinational IQI has sold Química del Vallès, three years after acquiring it, so the previous plan for producing pyriclamate becomes optimal for it. However, the plan of recent years was more satisfactory for it overall. The problem that must be solved is how to encourage Química del Vallès to maintain the latest plan instead of replacing it with the old one. This case is based on the case "Química del Vallès (B)" by the same authors (AD-230).
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Geographic Setting: España

Learning Objective

This is the continuation of part A of the case. It can be used for role-play, consisting of the negotiation between the teacher (IQI) and the students (Química del Vallès).

Chemical Fusion (B)

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"Chemical Fusion (B)"