Chemical Fusion (C)

As happened in parts A and B of this case, Química del Vallès has to decide how many units to produce before it knows the demand. However, now the company faces two types of uncertain demand, which leads to the Monte Carlo simulation being introduced as an analytical instrument capable of addressing this problem. This case is based on the case "Química del Vallès (C)" by Professors Manuel Baucells and Dana K. Clyman (AD-256).
Collection: IESE (España)
Ref: AD-364-E
Format: PDF
Number of pages: 3
Publication Date: Apr 26, 2018
Language: English, Spanish

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Description

As happened in parts A and B of this case, Química del Vallès has to decide how many units to produce before it knows the demand. However, now the company faces two types of uncertain demand, which leads to the Monte Carlo simulation being introduced as an analytical instrument capable of addressing this problem. This case is based on the case "Química del Vallès (C)" by Professors Manuel Baucells and Dana K. Clyman (AD-256).
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Geographic Setting: España

Learning Objective

This is the continuation of parts A and B of the case. It can be used to set out the concept of the Monte Carlo simulation or to illustrate how to combine this technique with optimization.

Chemical Fusion (C)

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"Chemical Fusion (C)"