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Case

Eurostar and the Channel Tunnel Incident (A)

By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge

Marketing Service and Operations Management

This case describes the ordeal experienced by passengers who were trapped under in English channel on December 2009 and poses questions related to how managers should react to the situation. The main issues that come out in the case relate to how the firm should react to this service failure.

Collection: IESE (España)

Ref: M-1251-E

Format: PDF

Number of pages: 15

Publication Date: Nov 24, 2011

Language: English, Chinese, Portuguese Portugal

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Description

Year: 2009

Geographic Setting: France, United Kingdom

Eurostar and the Channel Tunnel Incident (A)

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Eurostar and the Channel Tunnel Incident (A)

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Eurostar and the Channel Tunnel Incident (A)

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