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    RBC: Transforming Transformation (A)

    Bernstein, Ethan S. ; Gino, Francesca ; Sesia, Aldo

    • Reference: HBS-920008-E

    • Year: 2012

    • Number of pages: 27

    • Geographic Setting: Canada

    • Publication Date: Mar 6, 2020

    • Source: HBSP (USA)

    • Type of Document: Case

    • Industry Setting: Banking;Banking & credit;Financial Services;Human resources

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    Description

    In 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of "enablers of collaboration" (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. His

    Keywords

    Change management Collaborative innovation Decision making Information management Innovation Inventions Organizational behavior Organizational design Organizational structure Personal transformations Product information management systems Strategy T Teams