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  1. Case

    ¿Un cambio esencial? Explorando un reposicionamiento para Equivalenza

    By Valentí, Albert / Gallo, Iñigo / Puigferrat, Maria del Mar
    Marketing
    Collection: IESE (España)
    Ref.: M-1417
    Published: May 16, 2025
    Format: PDF
    Pages: 13
    Language: Spanish
    €8.53 PVP Institution
    Include:
    Teaching Note Exc. professors
    Other supplements
    See details Add to Wish List
  2. Case

    Scent-sational shift: Exploring a repositioning for Equivalenza

    By Valentí, Albert / Gallo, Iñigo / Puigferrat, Maria del Mar
    Marketing
    Collection: IESE (España)
    Ref.: M-1417-E
    Published: May 16, 2025
    Format: PDF
    Pages: 13
    Language: English
    €8.53 PVP Institution
    Include:
    Teaching Note Exc. professors
    Other supplements
    See details Add to Wish List

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