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Absolut Vodka: The Spirit of a Brand

By Venkatesan, Rajkumar / Raggio, Randle D. / Noel, Katherine

Marketing

Collection: Darden University of Virginia (USA)

Ref.: DARDEN-M-0832-E

Published: Jun 27, 2012

Reviewed: Dec 9, 2013

Format: PDF

Pages: 15

Language: English

€8.53 PVP Institution

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Teaching Note

Absolut Vodka: The Spirit of a Brand - Teaching Note

By Venkatesan, Rajkumar / Raggio, Randle D. / Noel, Katherine

Marketing

Collection: Darden University of Virginia (USA)

Ref.: DARDEN-M-0832TN-E

Published: Nov 2, 2013

Reviewed: Apr 10, 2014

Format: PDF

Pages: 15

Language: English

€0.00 PVP Institution

See details Add to Wish List

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Absolut Vodka: The Spirit of a Brand

Absolut Vodka: The Spirit of a Brand - Teaching Note

Simulations

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