English
Español
Toggle Nav
Search
My Cart
Menu

Default Category

Showing 10 of 120 results

Page
Set Ascending Direction
  1. Case

    Parmalat: A European Champion? (A)

    By Cian, Luca / Giannetto, Massimo / Kalogeropoulos, Demitri
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1075-E
    Published: Feb 27, 2026
    Reviewed: Apr 21, 2026
    Format: PDF
    Pages: 4
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  2. Supplementary Case

    Parmalat: A European Champion? (B)

    By Cian, Luca / Giannetto, Massimo / Kalogeropoulos, Demitri
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1076-E
    Published: Feb 27, 2026
    Reviewed: Apr 21, 2026
    Format: PDF
    Pages: 6
    Language: English
    €6.21 PVP Institution
    See details Add to Wish List
  3. Supplementary Case

    Parmalat: A European Champion? (C)

    By Cian, Luca / Giannetto, Massimo / Kalogeropoulos, Demitri
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1077-E
    Published: Feb 27, 2026
    Reviewed: Apr 21, 2026
    Format: PDF
    Pages: 13
    Language: English
    €6.21 PVP Institution
    See details Add to Wish List
  4. Case

    DoorDash: Delivering Access to Lower-Income Consumers

    By Hagerty, Serena / Howard, Ray (Chuck) / Sesia, Aldo
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1078-E
    Published: May 7, 2026
    Format: PDF
    Pages: 23
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  5. Case

    Marketing BookBot: Developing a Project Charter for a Pre-Seed Startup

    By Whitler, Kimberly / Dixon, Sterling
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1079-E
    Published: Mar 2, 2026
    Format: PDF
    Pages: 7
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  6. Teaching Note

    Marketing BookBot: Developing a Project Charter for a Pre-Seed Startup - Teaching note

    By Whitler, Kimberly / Dixon, Sterling
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1079TN-E
    Published: Mar 2, 2026
    Format: PDF
    Pages: 6
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  7. Technical Note

    Redesigning Work in the Age of AI: Publicis Sapient's Five-Step Marketing Transformation

    By Whitler, Kimberly
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1080-E
    Published: Apr 28, 2026
    Reviewed: May 8, 2026
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  8. Technical Note

    AI-Based Search: Information-Search Marketing and Generative Engine Optimization

    By Whitler, Kimberly / Pettiette, Michael
    Marketing
    Collection: Darden University of Virginia (USA)
    Ref.: DARDEN-M-1083-E
    Published: May 5, 2026
    Format: PDF
    Pages: 9
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  9. Teaching Note

    Clandestina: Going Global with "99% Cuban Design", Teaching Note

    By Ascarza, Eva / Israeli, Ayelet / Cal, Mariana
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-526009-E
    Published: Feb 12, 2026
    Format: PDF
    Pages: 15
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  10. Case

    Borusan Cat: Scaling AI in a Relationship Driven Market

    By Zhang, Shunyuan / Cihan Dincsoy, Gizem
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-526023-E
    Published: Feb 19, 2026
    Format: PDF
    Pages: 20
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List

Showing 10 of 120 results

Page
Set Ascending Direction
Shop By
Applied filters
  1. Document Areas
    Marketing
  2. Publication Year
    This year
Clear All
Filters
Catalog
  1. Cases 109 items
  2. Readings 9 items
Document Areas
  1. Decision Analysis 32 items
  2. Knowledge and Communication 13 items
  3. Accounting and Control 31 items
  4. Strategic Management 352 items
  5. Economics 47 items
  6. Family-owned business 3 items
  7. Business Ethics and Corporate Social Responsibility 13 items
  8. Finance 89 items
  9. Corporate Governance 1 item
  10. Entrepreneurship 104 items
  11. Innovation and Change 22 items
  12. Leadership and People Management 123 items
  13. Marketing 120 items
  14. Negotiation 3 items
  15. Service and Operations Management 77 items
  16. Information Technologies 54 items
Publication Year
  1. This year 120 items
  2. Last two years 457 items
  3. Last five years 1055 items
  4. Over five years 4480 items
Number of pages
  1. 1 – 5 3 items
  2. 6 - 10 36 items
  3. 11 - 20 69 items
  4. 21 + 12 items
Language
  1. English 104 items
  2. French 2 items
  3. Spanish 14 items
Collection
  1. IESE (España) 11 items
  2. Ivey Business School (Canada) 88 items
  3. HBSP (USA) 8 items
  4. San Telmo (España) 4 items
  5. Darden University of Virginia (USA) 8 items
  6. Harvard Deusto Business Review (España) 1 item
Authors
  1. Agnihotri, Arpita 2 items
  2. Arana, J. 2 items
  3. Ascarza, Eva 3 items
  4. Bali, Bhavika 2 items
  5. Bhattacharya, Saurabh 2 items
  6. Chandrasekhar, R. 2 items
  7. Cian, Luca 3 items
  8. Gallo, Iñigo 7 items
  9. Kalogeropoulos, Demitri 3 items
  10. Majumdar, Arup 4 items
  11. Mukherjee, Jaydeep 4 items
  12. Prabha, Subba Lakshmi 4 items
  13. Segarra, Javier 4 items
  14. Valentí, Albert 3 items
  15. Whitler, Kimberly 4 items
Geographic areas
  • Geografic Areas 12 items
    • America 3 items
      • North America 2 items
        • United States of america 2 items
      • Latin America and the Caribbean 1 item
        • The Caribbean 1 item
          • Cuba 1 item
    • Asia 2 items
      • South Asia 1 item
        • India 1 item
      • Western Asia 1 item
        • Turkey 1 item
    • Europe 9 items
      • Southern Europe 8 items
        • Spain 8 items

Simulations

Offer your students new learning experiences.