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Merck: La administración de Vioxx (E)
Simons, Robert L.; Rosenberg, Kathryn; Kindred, NatalieCase HBS-111S06Knowledge and CommunicationStarting at €5.74
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Chick-fil-A: Sandwiches and cultural wars (B)
de la Cierva, Yago; Notario, EduardoCase DPO-736-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People Management, StrategyThe American fast-food chain Chick-fil-A suffered several boycotts promoted by LGTBQ+ organizations after the CEO's public comments regarding his religious background and because of the company's financial support to organizations lobbying against legal recognition of same-sex marriage. The following years, the company kept growing and, at the same time, its reputation was affected. What to do next?Starting at €5.74
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Religion and education clash at Hamline University (B)
de la Cierva, Yago;Case DPO-841-ECorporate Governance, Knowledge and Communication, Leadership and People ManagementIn October 2022, during an art history class at Hamline University in St. Paul, Minnesota (United States), a professor showed a 16th-century Persian illustration depicting the Prophet Muhammad. One of the students in the course, who was the president of the campus Muslim Student Association, was offended and protested. This case study encompasses the evolution of the complaint, the rectorate's decisions on the matter, and the reactions of various...Starting at €5.74
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The Boeing 737 MAX: People Before Profits
de la Cierva, Yago; Villegas, CarolinaCase DPO-739-EKnowledge and Communication, Leadership and People Management, StrategyIn March 2019, the second fatal crash of a Boeing 737 MAX, the renewed model of the best-selling aircraft in history, triggered an unprecedented corporate crisis for the American aeronautics giant. The case reviews Boeing's response and the reactions of various stakeholders (victims, customers, employees, regulators, the media), from the time of the accident until the company's decision to withdraw the model in November 2020.Starting at €8.20
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Hamline University: Choque entre religión y educación (B)
de la Cierva, Yago;Case DPO-841Corporate Governance, Knowledge and Communication, Leadership and People ManagementEn octubre del 2022, durante una clase de Historia del Arte en la Hamline University de St. Paul (Minnesota, Estados Unidos), una profesora mostró una ilustración persa del siglo XVI que representaba al profeta Mahoma. Una de las estudiantes del curso, que era presidenta de la Asociación de Estudiantes Musulmanes del campus, se sintió ofendida y protestó. El caso estudia cómo evolucionó la reclamación: las decisiones de rectorado al respecto y la...Starting at €5.74
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Hamline University: Choque entre religión y educación (A): Libertad de cátedra vs. respeto a las minorías
; de la Cierva, YagoCase DPO-840Corporate Governance, Knowledge and Communication, Leadership and People ManagementEn octubre del 2022, durante una clase de Historia del Arte en la Hamline University de St. Paul (Minnesota, Estados Unidos), una profesora mostró una ilustración persa del siglo XVI que representaba al profeta Mahoma. Una de las estudiantes del curso, que era presidenta de la Asociación de Estudiantes Musulmanes del campus, se sintió ofendida y protestó. El caso estudia cómo evolucionó la reclamación: las decisiones de rectorado al respecto y la...Starting at €8.20
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Campuses as "Hunting Grounds": Documenting the Sex Assault Crisis at American Universities
Guzik, Paulina; de la Cierva, YagoCase DPO-784-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, MarketingLast decade, the number of sexual assaults in American campuses reached a peak, to the point that President Barak Obama spoke of a "national crisis". The case collects four episodes that happened in four different campus of prestigious universities, in order to get a better picture of how stakeholders react, and how university administration should respond.Starting at €8.20
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Chick-fil-A: Sandwiches and cultural wars (A)
de la Cierva, Yago; Notario, EduardoCase DPO-735-EBusiness Ethics and Corporate Social Responsibility, Knowledge and Communication, Leadership and People Management, StrategyThe American fast-food chain Chick-fil-A suffered several boycotts promoted by LGTBQ+ organizations after the CEO's public comments regarding his religious background and because of the company's financial support to organizations lobbying against legal recognition of same-sex marriage. The following years, the company kept growing and, at the same time, its reputation was affected. What to do next?Starting at €8.20
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Disney World and the Alligators (B)
García Guillén, Carlos; Pacheco Barceló, Leyre; Rodríguez Medina, Ignacio; Sastre Ortega, Ana; de la Cierva, YagoCase DPO-738-ECorporate Governance, Knowledge and Communication, Leadership and People ManagementDisney World resort in Orlando, USA, suffered a crisis when a toddler was taken by an alligator and disappeared inside a pond. The event happened when the senior management was in Shanghai for the inauguration of the new thematic park in China.Starting at €5.74
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Religion and education clash at Hamline University (A): Academic freedom vs diversity and inclusion
; de la Cierva, YagoCase DPO-840-ECorporate Governance, Knowledge and Communication, Leadership and People ManagementIn October 2022, during an art history class at Hamline University in St. Paul, Minnesota (United States), a professor showed a 16th-century Persian illustration depicting the Prophet Muhammad. One of the students in the course, who was the president of the campus Muslim Student Association, was offended and protested. This case study encompasses the evolution of the complaint, the rectorate's decisions on the matter, and the reactions of various...Starting at €8.20