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PlayStation 2 de Sony (A)
Deshpande, Rohit; Schulman, Seth M.Case HBS-110S27MarketingA principios de 1999, el presidente de Sony Computer Entertainment, Inc., tuvo que determinar la estrategia apropiada de lanzamiento EE.UU. para el jugador de videojuegos de próxima generación, PlayStation 2 de Sony. A pesar del éxito de la Playstation1 original, nuevos competidores y un entorno de consumo incierto que el lanzamiento difícil. Un reescrito versión de un caso anterior.Starting at €8.20
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Franck Giovannini: Managing Succession to Sustain Organizational Excellence
Groysberg, Boris; Hecht, Evan M SCase HBS-421083-ELeadership and People ManagementAs world-renowned chef Franck Giovannini contemplated his future and the future of The H tel de Ville Restaurant, he wondered how would he handle the transition of leadership at the restaurant when it came time for him to step down. The H tel de Ville Restaurant was the first restaurant ever to earn three Michelin stars under four consecutive chefs. How did Giovannini and his three predecessors manage to maintain the restaurant's status through...Starting at €8.20
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David Yin's Vegetarian Mission
Groysberg, Boris; Hecht, Evan M SCase HBS-420027-ELeadership and People ManagementAfter the establishment of his critically-acclaimed upscale vegetarian restaurant, King's Joy, in Beijing, chef and entrepreneur David Yin must decide whether or not to expand to other locations or continue to invest in his existing location in order to fulfill his mission of promoting vegetarian cuisine.Starting at €8.20
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¡Presentando... la XFL!
Fournier, Susan; Greyser, Stephen A.; Schulman, Seth M.Case HBS-503S41MarketingCuando la liga de fútbol profesional XFL debutó el 3 de febrero de 2001, se generó un rating Nielsen de 10,1, más alto que cualquier programa de televisión nacional en una ranura de tiempo de la tarde el sábado. La próxima semana, los índices se desplomaron, y por novena semana del juego XFL ganaron el título como el evento deportivo más baja calificación en la historia de la televisión. Copropietarios WWFE y NBC se separó oficialmente la XFL el ...Starting at €8.20
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The Roca Brothers: Innovation in Gastronomy
Groysberg, Boris; Hecht, Evan M S; Connolly Baden, KatherineCase HBS-421017-ELeadership and People ManagementChef Joan Roca, sommelier Josep Roca and pastry chef Jordi Roca were three brothers based in Girona, Spain whose complementary skills, collective ability, and relentless drive for innovation had brought worldwide fame and awards to their restaurant, El CeStarting at €8.20
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Dirk Nowitzki: Changing the Game
Groysberg, Boris; Schmidt, Sascha L.; Hecht, Evan M SCase HBS-420031-ELeadership and People ManagementNBA Superstar Dirk Nowitzki was unsure whether the 2018-19 season would be his last as an NBA player. He had not faced such uncertainty since 1998, when he had navigated a difficult decision regarding the timing of his move to the NBA. He also did not know what he would do when he ultimately retired, as playing basketball was all he had known for his entire adult life. His foundation in Dallas and in Germany provided grant money and strategic sup...Starting at €8.20