Dynamizing and Integrating Movements in Verbideas
Verbideas is a model of active training in collaborative creativity that helps companies convert creativity into value. Its principles are seeking truth (understanding reality), finding goodness (adding value) and creating beauty (operations). It consists of three movements: dynamism, integration and collaboration, and focuses on the person who builds value.
Verbideas provides original exercises and implementation materials. For the overview and details of the entire application infrastructure see ET-36 "Guide for the implementation of Verbideas". For an example of its practical application in the automotive sector, consult EN-24 "A leader committed to people and innovation."
Verbideas provides original exercises and implementation materials. For the overview and details of the entire application infrastructure see ET-36 "Guide for the implementation of Verbideas". For an example of its practical application in the automotive sector, consult EN-24 "A leader committed to people and innovation."
Collection: IESE (España)
Ref: EN-22-E
Format: PDF
Number of pages: 9
Publication Date: Mar 5, 2020
Language: English, Spanish
Review date: Nov 26, 2025
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Description
Verbideas is a model of active training in collaborative creativity that helps companies convert creativity into value. Its principles are seeking truth (understanding reality), finding goodness (adding value) and creating beauty (operations). It consists of three movements: dynamism, integration and collaboration, and focuses on the person who builds value.
Verbideas provides original exercises and implementation materials. For the overview and details of the entire application infrastructure see ET-36 "Guide for the implementation of Verbideas". For an example of its practical application in the automotive sector, consult EN-24 "A leader committed to people and innovation."
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Verbideas provides original exercises and implementation materials. For the overview and details of the entire application infrastructure see ET-36 "Guide for the implementation of Verbideas". For an example of its practical application in the automotive sector, consult EN-24 "A leader committed to people and innovation."
Learning Objective
Verbideas aims to encourage the creative person and to improve performance in teams.
Learning at Verbideas is experiential. Skills are developed in people and teams solving real challenges and its main influences are focus, collaboration and innovation. In essence, Verbideas instigates changes in attitude that lead to effective innovation. It is especially useful where a situation seems to have run into a roadblock, in progress and innovation, in change management processes, digital transformation and in defining and activating purpose, along with other processes that require acceleration and identifying improvements, opportunities and effective and personalized changes.
Learning at Verbideas is experiential. Skills are developed in people and teams solving real challenges and its main influences are focus, collaboration and innovation. In essence, Verbideas instigates changes in attitude that lead to effective innovation. It is especially useful where a situation seems to have run into a roadblock, in progress and innovation, in change management processes, digital transformation and in defining and activating purpose, along with other processes that require acceleration and identifying improvements, opportunities and effective and personalized changes.
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