E Ink in 2005 (Spanish version)

By Yoffie, David B. / Mack, Barbara J.

Explores the challenges of commercializing a bleeding-edge technology. After seven years, E Ink has spent more than $100 million to commercialize electronic ink. With business momentum picking up, but resources running out, the case examines the key trade-offs in bringing a new technology to market.

Collection: HBSP (USA)

Ref: HBS-710S15

Format: PDF

Number of pages: 26

Publication Date: Jun 28, 2005

Language: Spanish

Review date: Mar 2, 2006

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Year: 1998

Industry Setting: Displays

E Ink in 2005 (Spanish version)

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E Ink in 2005 (Spanish version)

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