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    WWF and Greenpeace: Two Strategies to Save the Arctic Ocean - Teaching Note

    Casadesus-Masanell, Ramon ; Mitchell, Jordan ; Sastre Boquet, Isaac ; Vroom, Govert

    • Reference: SMT-124-E

    • Year: 2018

    • Number of pages: 9

    • Publication Date: Jul 4, 2019

    • Source: IESE (España)

    • Type of Document: Teaching Note

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    Description

    This case describes the two leading environmental NGOs: WWF and Greenpeace. It discusses the different approaches of these organization towards the preservation of the Arctic Ocean. It raises the question to what extend these two organizations, with very similar goals but very different strategies, should collaborate together.

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    Keywords

    Collaboration Competition Environment NGO Strategy Sustainability