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4 Items

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  1. Case

    Solvay Pharma: Estrategias de switch

    By Nueno, José Luis / Mora C.
    Marketing
    Collection: IESE (España)
    Ref.: M-1064
    Published: Dec 1, 1998
    Reviewed: Dec 1, 1998
    Format: PDF
    Pages: 10
    Language: Spanish
    €8.53 PVP Institution
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  2. Case

    Solvay Pharma: Mercado español del omeprazol

    By Nueno, José Luis / Mora C.
    Marketing
    Collection: IESE (España)
    Ref.: M-1065
    Published: Dec 1, 1998
    Reviewed: Dec 1, 1998
    Format: PDF
    Pages: 20
    Language: Spanish
    €8.53 PVP Institution
    See details Add to Wish List
  3. Case

    Konica: Convergencia tecnológica

    By Nueno, José Luis / Mora C.
    Marketing
    Collection: IESE (España)
    Ref.: M-1070
    Published: Jan 1, 1999
    Reviewed: Jan 1, 1999
    Format: PDF
    Pages: 24
    Language: Spanish
    €8.53 PVP Institution
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  4. Case

    Philips Bets on Recordable DVD: Conflicting Technologies

    By Ripley W. / Mora C. / Nueno, José Luis ...
    Information Technologies
    Marketing
    Collection: IESE (España)
    Ref.: M-1179-E
    Published: Apr 26, 2004
    Format: PDF
    Pages: 43
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List

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