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Showing 10 of 151 results

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  1. Case

    Fiyta--The Case of a Chinese Watch Company

    By Abrami, Regina / Kirby, William C. / McFarlan, F. Warren ...
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-308025-E
    Published: Aug 9, 2007
    Reviewed: Mar 7, 2008
    Format: PDF
    Pages: 19
    Language: English
    €8.53 PVP Institution
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    Other supplements
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  2. Teaching Note

    Information Technology at COSCO, Teaching Note

    By McFarlan, F. Warren
    Information Technologies
    Collection: HBSP (USA)
    Ref.: HBS-311054-E
    Published: Sep 10, 2010
    Format: PDF
    Pages: 3
    Language: English
    €0.00 PVP Institution
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  3. Teaching Note

    Fitya - The Case of a Chinese Watch Company, Teaching Note

    By McFarlan, F. Warren
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-311062-E
    Published: Sep 28, 2010
    Format: PDF
    Pages: 4
    Language: English
    €0.00 PVP Institution
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  4. Case

    Continental Hope Group

    By Marquis, Christopher / Li, Qi
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-415050-E
    Published: Feb 5, 2015
    Format: PDF
    Pages: 22
    Language: English
    €8.53 PVP Institution
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  5. Case

    Li Ning--Anything is Possible

    By Wathieu, Luc
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507024-E
    Published: Feb 26, 2007
    Reviewed: Mar 19, 2007
    Format: PDF
    Pages: 14
    Language: English
    €8.53 PVP Institution
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  6. Case

    Building a Global Brand (Spanish version)

    By Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-507S20
    Published: Jul 19, 2006
    Reviewed: Oct 19, 2006
    Format: PDF
    Pages: 30
    Language: Spanish
    €8.53 PVP Institution
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  7. Case

    Colgate Max Fresh: Global Brand Roll-Out

    By Quelch, John A. / Labatt-Randle, Jacquie
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508009-E
    Published: Oct 23, 2007
    Format: PDF
    Pages: 30
    Language: English
    €8.53 PVP Institution
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    Other supplements
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  8. Case

    COFCO Xinjiang Tunhe Co., Ltd.

    By Bell, David E. / Sesia, Aldo
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-508079-E
    Published: Jun 30, 2008
    Reviewed: Jul 10, 2009
    Format: PDF
    Pages: 32
    Language: English
    €8.53 PVP Institution
    Include:
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  9. Teaching Note

    COFCO Xinjiang Tunhe Co., Ltd., Teaching Note

    By Bell, David E. / Shelman, Mary / Morton, Sarah
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-509045-E
    Published: Jun 2, 2009
    Format: PDF
    Pages: 5
    Language: English
    €0.00 PVP Institution
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  10. Supplementary Case

    Mary Kay Inc.: Asian Market Entry (B)

    By Quelch, John A.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-509067-E
    Published: Jun 1, 2009
    Format: PDF
    Pages: 1
    Language: English
    €6.21 PVP Institution
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  1. Cases 136 items
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Document Areas
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  4. 21 + 38 items
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  1. English 131 items
  2. Spanish 20 items
Collection
  1. IESE (España) 7 items
  2. Ivey Business School (Canada) 75 items
  3. HBSP (USA) 67 items
  4. San Telmo (España) 1 item
  5. Stanford Graduate School of Business (USA) 1 item
Authors
  1. Allen H. Kupetz 2 items
  2. Alvarez, Jose B. 3 items
  3. Andy Rohm 2 items
  4. Avery, Jill 2 items
  5. Bell, David 2 items
  6. Bell, David E. 10 items
  7. Crener, Sandrine 3 items
  8. Dai, Nancy Hua 3 items
  9. Edelman, Benjamin 3 items
  10. IESE Insight 4 items
  11. Ilan Alon 4 items
  12. Jing Chen 4 items
  13. Keinan, Anat 3 items
  14. Kersi Antia 3 items
  15. Kindred, Natalie 7 items
  16. McFarlan, F. Warren 3 items
  17. Miao Cui 5 items
  18. Nason, Stephen 3 items
  19. Neil Bendle 3 items
  20. Ning Su 7 items
  21. Quelch, John A. 14 items
  22. Ramasastry Chandrasekhar 3 items
  23. Renart, Lluís G. 3 items
  24. Rodriguez, Margaret 6 items
  25. Salvacruz, Joseph 3 items
  26. Stevenson, J.P. 3 items
  27. William Wei 5 items
  28. Xin (Shane) Wang 5 items
  29. Yulin Fang 5 items
  30. Zhu, Feng 4 items
Geographic areas
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    • Africa 65 items
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        • India 423 items
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