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  1. Case

    Macy's: Evolution in the Sunshine State

    By Groysberg, Boris / Narayandas, Das / Shapiro, Benson P. ...
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-416018-E
    Published: Sep 14, 2015
    Reviewed: Jun 7, 2018
    Format: PDF
    Pages: 28
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
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  2. Teaching Note

    Macy's: Evolution in the Sunshine State, Teaching Note

    By Groysberg, Boris / Narayandas, Das / Shapiro, Benson P. ...
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-418072-E
    Published: Jun 8, 2018
    Format: PDF
    Pages: 16
    Language: English
    €0.00 PVP Institution
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  3. Teaching Note

    Metabical: Pricing, Packaging, and Demand Forecasting Recommendations for a New Weight Loss Drug, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4184-E
    Published: Apr 14, 2010
    Format: PDF
    Pages: 11
    Language: English
    €0.00 PVP Institution
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  4. Teaching Note

    Soren Chemical: Why is the New Swimming Pool Product Sinking, Teaching Note

    By Rangan, V. Kasturi / Yong, Sunru
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4190-E
    Published: Apr 9, 2010
    Reviewed: May 22, 2014
    Format: PDF
    Pages: 7
    Language: English
    €0.00 PVP Institution
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  5. Teaching Note

    Classic Knitwear and Guardian: A Perfect Fit, Teaching Note

    By Quelch, John A. / Girardi, Patricia
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4218-E
    Published: Jun 18, 2010
    Reviewed: May 6, 2013
    Format: PDF
    Pages: 8
    Language: English
    €0.00 PVP Institution
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  6. Teaching Note

    Metabical: Positioning and Communications Strategy for a New Weight Loss Drug, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4241-E
    Published: Jul 22, 2010
    Format: PDF
    Pages: 12
    Language: English
    €0.00 PVP Institution
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  7. Teaching Note

    Clean Edge Razor: Splitting Hairs in Product Positioning, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4250-E
    Published: Jan 19, 2011
    Format: PDF
    Pages: 9
    Language: English
    €0.00 PVP Institution
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  8. Teaching Note

    Reed Supermarkets: A New Wave of Competitors, Teaching Note

    By Quelch, John A. / Carlson, Carole
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4297-E
    Published: Jun 17, 2011
    Format: PDF
    Pages: 11
    Language: English
    €0.00 PVP Institution
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  9. Teaching Note

    Flare Fragrances Company, Inc.: Analyzing Growth Opportunities, Teaching Note

    By Quelch, John A. / Donovan, Lisa D.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4551-E
    Published: May 5, 2010
    Format: PDF
    Pages: 12
    Language: English
    €0.00 PVP Institution
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  10. Case

    Biopure Corp. (Spanish version)

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-502S01
    Published: May 29, 1998
    Reviewed: May 27, 1999
    Format: PDF
    Pages: 22
    Language: Spanish
    €8.53 PVP Institution
    Include:
    Other supplements
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