English
Español
Toggle Nav
Search
My Cart
Menu

Default Category

Showing 30 of 6389 results

Page
Set Ascending Direction
  1. Case

    GALP Energia - The move into Iberian retail

    By Dias Ferreira, Manuel
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-508(I)-E
    Published: Apr 1, 2004
    Format: PDF
    Pages: 17
    Language: English
    €8.53 PVP Institution
    See details Add to Wish List
  2. Case

    The Launching of the Super Bock Mini (A). Market Studies in the Food Industry

    By Martins, Ramiro / Porfírio, Mario / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-686(I)-E
    Published: Mar 31, 2007
    Reviewed: Oct 31, 2008
    Format: PDF
    Pages: 25
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  3. Case

    O lançamento da super bock "Mini" (A). Estudos de Mercado na Indústria Alimentar

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-686-PP
    Published: Mar 31, 2007
    Reviewed: Mar 31, 2007
    Format: PDF
    Pages: 25
    Language: Portuguese Portugal
    €8.53 PVP Institution
    See details Add to Wish List
  4. Supplementary Case

    The Launching of the Super Bock Mini (B). Market Studies in the Food Industry

    By Martins, Ramiro / Porfírio, Mario / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-687(I)-E
    Published: Mar 31, 2007
    Reviewed: Oct 31, 2008
    Format: PDF
    Pages: 2
    Language: English
    €6.21 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  5. Supplementary Case

    O lançamento da super bock "Mini" (B). Estudos de Mercado na Indústria Alimentar

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-687-PP
    Published: Mar 31, 2007
    Reviewed: Mar 31, 2007
    Format: PDF
    Pages: 2
    Language: Portuguese Portugal
    €6.21 PVP Institution
    See details Add to Wish List
  6. Teaching Note

    Vêgê (A) - Reposicionamento de Marca na Indústria Alimentar - Teaching Note

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876 TN-PP
    Published: Jun 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 18
    Language: Portuguese Portugal
    €0.00 PVP Institution
    See details Add to Wish List
  7. Teaching Note

    Vêgê (A) - Brand Repositioning in the Food Industry - Teaching Note

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876(I) TN-E
    Published: Jun 30, 2009
    Reviewed: Jul 30, 2009
    Format: PDF
    Pages: 17
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  8. Case

    Vêgê (A) - Brand Repositioning in the Food Industry

    By Martins, Ramiro / Mendo, Susana / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876(I)-E
    Published: Apr 30, 2009
    Reviewed: Jul 31, 2009
    Format: PDF
    Pages: 28
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  9. Case

    Vêgê (A) - Reposicionamento de Marca na Indústria Alimentar

    By Martins, Ramiro / Mendo, Susana / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876-PP
    Published: Apr 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 28
    Language: Portuguese Portugal
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  10. Supplementary Case

    Vêgê (B) - Extract from Qualitative Study of June 2006

    By Martins, Ramiro / Mendo, Susana / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-877(I)-E
    Published: Apr 30, 2009
    Reviewed: Jul 30, 2009
    Format: PDF
    Pages: 3
    Language: English
    €6.21 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List

Showing 30 of 6389 results

Page
Set Ascending Direction
Shop By
Applied filters
  1. Document Areas
    Marketing
  2. Document Areas
    Corporate Governance
Clear All
Filters
Catalog
  1. Cases 5253 items
  2. Readings 1081 items
  3. Online courses 1 item
  4. Tools 30 items
Document Areas
  1. Decision Analysis 1193 items
  2. Knowledge and Communication 1393 items
  3. Accounting and Control 2391 items
  4. Strategic Management 1833 items
  5. Economics 2269 items
  6. Family-owned business 101 items
  7. Business Ethics and Corporate Social Responsibility 1298 items
  8. Finance 4901 items
  9. Corporate Governance 903 items
  10. Entrepreneurship 5541 items
  11. Innovation and Change 1171 items
  12. Leadership and People Management 7621 items
  13. Marketing 5535 items
  14. Negotiation 178 items
  15. Service and Operations Management 4214 items
  16. Information Technologies 1482 items
Publication Year
  1. This year 121 items
  2. Last two years 475 items
  3. Last five years 1186 items
  4. Over five years 5203 items
Number of pages
  1. 1 – 5 795 items
  2. 6 - 10 1602 items
  3. 11 - 20 2513 items
  4. 21 + 1444 items
Duration
  1. Up to 1 hour 9 items
  2. More than 10h 1 item
Language
  1. Chinese 5 items
  2. English 4522 items
  3. French 6 items
  4. Italian 6 items
  5. Japanese 2 items
  6. Spanish 1774 items
  7. Portuguese 49 items
Collection
  1. IESE (España) 1457 items
  2. IPADE (México) 7 items
  3. IAE (Argentina) 1 item
  4. IEEM (Uruguay) 3 items
  5. Ivey Business School (Canada) 2061 items
  6. INALDE (Colombia) 30 items
  7. HBSP (USA) 1999 items
  8. San Telmo (España) 257 items
  9. AESE (Portugal) 12 items
  10. Darden University of Virginia (USA) 406 items
  11. ESE (Chile) 20 items
  12. Stanford Graduate School of Business (USA) 46 items
  13. INSEAD (France) 24 items
  14. INCAE (Costa Rica - Nicaragua) 55 items
  15. Timoney Leadership Institute (Ireland) 2 items
  16. Harvard Deusto Business Review (España) 9 items
Authors
  1. Avery, Jill 112 items
  2. Bell, David E. 63 items
  3. Cespedes, Frank V. 47 items
  4. de Toro, Juan Manuel 53 items
  5. Deighton, John 70 items
  6. Deshpande, Rohit 49 items
  7. Dolan, Robert J. 77 items
  8. Elberse, Anita 98 items
  9. Farrán, Juan 53 items
  10. Farris, Paul W. 84 items
  11. Gallo, Iñigo 56 items
  12. García del Pueyo, J. L. 44 items
  13. Godes, David B. 52 items
  14. Gupta, Sunil 90 items
  15. IESE Insight 76 items
  16. Nueno, José Luis 142 items
  17. Ofek, Elie 136 items
  18. Oliver, Xavier 47 items
  19. Parés Canalias, Francisco 59 items
  20. Quelch, John A. 227 items
  21. Ramasastry Chandrasekhar 49 items
  22. Rangan, V. Kasturi 76 items
  23. Renart, Lluís G. 90 items
  24. Sandeep Puri 98 items
  25. Sastre Boquet, Isaac 46 items
  26. Segarra, José Antonio 123 items
  27. Stein, Guido 55 items
  28. Tàpies, Josep 49 items
  29. Venkatesan, Rajkumar 61 items
  30. Villanueva, Julian 109 items
Free cases
  1. Yes 9 items
Geographic areas
  • Geografic Areas 2776 items
    • America 1336 items
    • Asia 702 items
      • South Asia 392 items
        • India 383 items
      • East Asia 206 items
        • China 134 items
        • Japan 58 items
    • Europe 816 items
      • Southern Europe 510 items
        • Spain 479 items
      • Western Europe 129 items
      • Channel Islands 90 items
        • United Kingdom 83 items

Simulations

Offer your students new learning experiences.