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  1. Article

    Purchase Precedes Trust in Retailer

    By Castaldo, Sandro
    Business Ethics and Corporate Social Responsibility
    Marketing
    Collection: IESE (España)
    Ref.: ART-1601-E
    Published: Dec 15, 2009
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  2. Article

    Un traje a medida de cada cultura

    By de Mooij, Marieke
    Marketing
    Collection: IESE (España)
    Ref.: ART-1787
    Published: Jun 15, 2010
    Format: PDF
    Pages: 8
    Language: Spanish
    €8.53 PVP Institution
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  3. Article

    Tailoring Your Strategy to Fit the Culture

    By de Mooij, Marieke
    Marketing
    Collection: IESE (España)
    Ref.: ART-1787-E
    Published: Jun 15, 2010
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  4. Article

    Un buen diagnóstico, el mejor remedio

    By Hanssens, Dominique
    Marketing
    Collection: IESE (España)
    Ref.: ART-1791
    Published: Jun 15, 2010
    Format: PDF
    Pages: 7
    Language: Spanish
    €8.53 PVP Institution
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  5. Article

    Beating Recession Fatigue Requires Right Diagnosis

    By Hanssens, Dominique
    Marketing
    Collection: IESE (España)
    Ref.: ART-1791-E
    Published: Jun 15, 2010
    Format: PDF
    Pages: 7
    Language: English
    €8.53 PVP Institution
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  6. Article

    Nuevas herramientas para atrapar al consumidor verde

    By Barcelona, Ricardo G.
    Marketing
    Collection: IESE (España)
    Ref.: ART-1891
    Published: Mar 15, 2011
    Format: PDF
    Pages: 8
    Language: Spanish
    €8.53 PVP Institution
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  7. Article

    New Tools to Capture the Elusive Green Consumer

    By Barcelona, Ricardo G.
    Marketing
    Collection: IESE (España)
    Ref.: ART-1891-E
    Published: Mar 15, 2011
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  8. Article

    Cómo alinear los intereses del gobierno a largo plazo

    By Berrone, Pascual
    Corporate Governance
    Collection: IESE (España)
    Ref.: ART-1893
    Published: Mar 15, 2011
    Format: PDF
    Pages: 8
    Language: Spanish
    €8.53 PVP Institution
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  9. Article

    Aligning Governance Interests for the Long Haul

    By Berrone, Pascual
    Corporate Governance
    Collection: IESE (España)
    Ref.: ART-1893-E
    Published: Mar 15, 2011
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  10. Article

    Adolescentes hoy, jóvenes adultos en 2020

    By Nueno Iniesta, José Luis
    Marketing
    Collection: IESE (España)
    Ref.: ART-1894
    Published: Mar 15, 2011
    Format: PDF
    Pages: 9
    Language: Spanish
    €8.53 PVP Institution
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