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  1. Teaching Note

    Jia Wu goes West - Teaching Note

    By Alegre, Inés / Canela, Miguel Ángel / Güçlü, Burçin
    Marketing
    Decision Analysis
    Collection: IESE (España)
    Ref.: ADT-33-E
    Published: Oct 13, 2014
    Format: PDF
    Pages: 13
    Language: English
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  2. Case

    GALP Energia - The move into Iberian retail

    By Dias Ferreira, Manuel
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-508(I)-E
    Published: Apr 1, 2004
    Format: PDF
    Pages: 17
    Language: English
    €8.53 PVP Institution
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  3. Teaching Note

    Vêgê (A) - Reposicionamento de Marca na Indústria Alimentar - Teaching Note

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876 TN-PP
    Published: Jun 30, 2009
    Reviewed: Jun 30, 2009
    Format: PDF
    Pages: 18
    Language: Portuguese Portugal
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  4. Teaching Note

    Vêgê (A) - Brand Repositioning in the Food Industry - Teaching Note

    By Martins, Ramiro / Vilares Morgado, André
    Marketing
    Collection: AESE (Portugal)
    Ref.: AESE-M-A-876(I) TN-E
    Published: Jun 30, 2009
    Reviewed: Jul 30, 2009
    Format: PDF
    Pages: 17
    Language: English
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  5. Case

    GAS GAS

    By García Pont, Carlos / García Solé, Carlos
    Marketing
    Entrepreneurship
    Collection: IESE (España)
    Ref.: ASN-51
    Published: Jan 30, 2012
    Reviewed: Nov 2, 2015
    Format: PDF
    Pages: 18
    Language: Spanish
    €8.53 PVP Institution
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  6. Case

    GAS GAS

    By García Pont, Carlos / García Solé, Carlos
    Marketing
    Entrepreneurship
    Collection: IESE (España)
    Ref.: ASN-51-E
    Published: Jan 30, 2012
    Reviewed: Nov 2, 2015
    Format: PDF
    Pages: 18
    Language: English
    €8.53 PVP Institution
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  7. Case

    Apple Inc. contra la Casa Blanca, o "Esos empleos no van a volver"

    By Calleja, Ricardo / Sánchez, Bruno
    Marketing
    Business Ethics and Corporate Social Responsibility
    Collection: IESE (España)
    Ref.: BE-205
    Published: Nov 16, 2020
    Format: PDF
    Pages: 19
    Language: Spanish
    €8.53 PVP Institution
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  8. Case

    Apple Inc. vs. the White House, or "Those Jobs Aren't Coming Back"

    By Calleja, Ricardo / Sánchez, Bruno
    Marketing
    Business Ethics and Corporate Social Responsibility
    Collection: IESE (España)
    Ref.: BE-205-E
    Published: Nov 16, 2020
    Format: PDF
    Pages: 18
    Language: English
    €8.53 PVP Institution
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  9. Case

    Corusa

    By Fernández, Albert
    Finance
    Marketing
    Collection: IESE (España)
    Ref.: C-821
    Published: Sep 3, 2024
    Format: PDF
    Pages: 13
    Language: Spanish
    €8.53 PVP Institution
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  10. Case

    Corusa

    By Fernández, Albert
    Finance
    Marketing
    Collection: IESE (España)
    Ref.: C-821-E
    Published: Sep 3, 2024
    Format: PDF
    Pages: 12
    Language: English
    €8.53 PVP Institution
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