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Showing 20 of 45 results

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  1. Case

    New York Life and Immediate Annuities

    By Rotemberg, Julio J. / Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-510040-E
    Published: Nov 2, 2009
    Reviewed: Mar 30, 2011
    Format: PDF
    Pages: 22
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
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  2. Teaching Note

    New York Life and Immediate Annuities, Teaching Note

    By Gourville, John T. / Rotemberg, Julio J.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-510094-E
    Published: Mar 25, 2010
    Format: PDF
    Pages: 17
    Language: English
    €0.00 PVP Institution
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  3. Teaching Note

    Four Products (2008): Predicting Diffusion, Teaching Note

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-510113-E
    Published: Apr 9, 2010
    Format: PDF
    Pages: 14
    Language: English
    €0.00 PVP Institution
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  4. Case

    Ángeles y Demonios: La nueva forma de Best Buy para abordar a los clientes (A)

    By Elberse, Anita / Gourville, John T. / Narayandas, Das
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-510S01
    Published: Sep 23, 2005
    Format: PDF
    Pages: 7
    Language: Spanish
    €8.53 PVP Institution
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  5. Supplementary Case

    Ángeles y Demonios: La nueva forma de Best Buy para abordar a los clientes (B)

    By Elberse, Anita / Gourville, John T. / Narayandas, Das
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-510S02
    Published: Sep 23, 2005
    Format: PDF
    Pages: 4
    Language: Spanish
    €6.21 PVP Institution
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  6. Teaching Note

    The London 2012 Olympic Games, Teaching Note

    By Gourville, John T. / Bertini, Marco
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-511027-E
    Published: Aug 2, 2010
    Format: PDF
    Pages: 14
    Language: English
    €0.00 PVP Institution
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  7. Case

    Barcelo Hotels and Resorts (A)

    By Gourville, John T. / Bertini, Marco
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-511108-E
    Published: Feb 18, 2011
    Format: PDF
    Pages: 29
    Language: English
    €8.53 PVP Institution
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  8. Case

    Hybrid Electric Vehicles: A 2011 Update

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-511125-E
    Published: May 5, 2011
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  9. Case

    Cabot Pharmaceuticals, Inc. (Spanish version)

    By Cespedes, Frank V. / Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-511S04
    Published: Aug 12, 2009
    Reviewed: Mar 28, 2014
    Format: PDF
    Pages: 11
    Language: Spanish
    €8.53 PVP Institution
    See details Add to Wish List
  10. Case

    Four Products: Predicting Diffusion (2011)

    By Gourville, John T.
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-512047-E
    Published: Nov 16, 2011
    Format: PDF
    Pages: 7
    Language: English
    €8.53 PVP Institution
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