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Showing 40 of 257 results

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  1. Case

    Classic Knitwear and Guardian: A Perfect Fit? (Brief Case)

    By Quelch, John A. / Girardi, Patricia
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4217-E
    Published: Jun 18, 2010
    Reviewed: May 6, 2013
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  2. Teaching Note

    Classic Knitwear and Guardian: A Perfect Fit, Teaching Note

    By Quelch, John A. / Girardi, Patricia
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4218-E
    Published: Jun 18, 2010
    Reviewed: May 6, 2013
    Format: PDF
    Pages: 8
    Language: English
    €0.00 PVP Institution
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  3. Case

    Metabical: Positioning and Communications Strategy for a New Weight Loss Drug (Brief Case)

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4240-E
    Published: Jul 22, 2010
    Format: PDF
    Pages: 12
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  4. Teaching Note

    Metabical: Positioning and Communications Strategy for a New Weight Loss Drug, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4241-E
    Published: Jul 22, 2010
    Format: PDF
    Pages: 12
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  5. Case

    Clean Edge Razor: Splitting Hairs in Product Positioning

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4249-E
    Published: Jan 19, 2011
    Format: PDF
    Pages: 10
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  6. Teaching Note

    Clean Edge Razor: Splitting Hairs in Product Positioning, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4250-E
    Published: Jan 19, 2011
    Format: PDF
    Pages: 9
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  7. Case

    Reed Supermarkets: A New Wave of Competitors

    By Quelch, John A. / Carlson, Carole
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4296-E
    Published: Jun 17, 2011
    Format: PDF
    Pages: 12
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  8. Teaching Note

    Reed Supermarkets: A New Wave of Competitors, Teaching Note

    By Quelch, John A. / Carlson, Carole
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4297-E
    Published: Jun 17, 2011
    Format: PDF
    Pages: 11
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List
  9. Case

    Cottle-Taylor: Expanding the Oral Care Group in India

    By Quelch, John A. / Zalosh, Alisa
    Collection: HBSP (USA)
    Ref.: HBS-4350-E
    Published: Oct 11, 2011
    Reviewed: Mar 22, 2012
    Format: PDF
    Pages: 13
    Language: English
    €8.53 PVP Institution
    Include:
    Other supplements
    See details Add to Wish List
  10. Teaching Note

    Cottle-Taylor: Expanding the Oral Care Group in India, Teaching Note

    By Quelch, John A. / Zalosh, Alisa
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4351-E
    Published: Oct 11, 2011
    Reviewed: Nov 13, 2012
    Format: PDF
    Pages: 11
    Language: English
    €0.00 PVP Institution
    See details Add to Wish List

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