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  1. Article

    The Centrifugal and Centripetal Forces Affecting the Digital Transformation of Industries

    By Zamora, Javier / Tatarinov, Katherine / Sieber, Sandra
    Decision Analysis
    Collection: Harvard Deusto Business Review (España)
    Ref.: HDBR-21-E-E
    Published: Jun 4, 2018
    Format: PDF
    Pages: 14
    Language: English
    €8.53 PVP Institution
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  2. Article

    El poder del trinomio formado por el ser humano, la IA y el 'big data'

    By Sieber, Sandra / Toscani, Giulio
    Innovation and Change
    Collection: Harvard Deusto Business Review (España)
    Ref.: HDBR-74
    Published: Jan 2, 2025
    Format: PDF
    Pages: 8
    Language: Spanish
    €8.53 PVP Institution
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  3. Case

    Eurostar and the Channel Tunnel Incident (A)

    By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge
    Marketing
    Service and Operations Management
    Collection: IESE (España)
    Ref.: M-1251-E
    Published: Nov 24, 2011
    Format: PDF
    Pages: 15
    Language: English
    €8.53 PVP Institution
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  4. Case

    Eurostar and the Channel Tunnel Incident (A) (Portuguese version)

    By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge
    Marketing
    Service and Operations Management
    Collection: IESE (España)
    Ref.: M-1251-PT
    Published: Nov 24, 2011
    Format: PDF
    Pages: 15
    Language: Portuguese Portugal
    €8.53 PVP Institution
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  5. Case

    Eurostar and the Channel Tunnel Incident (A) (Chinese version)

    By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge
    Marketing
    Service and Operations Management
    Collection: IESE (España)
    Ref.: M-1251-ZH
    Published: Nov 24, 2011
    Format: PDF
    Pages: 15
    Language: Chinese
    €8.53 PVP Institution
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  6. Supplementary Case

    Eurostar and the Channel Tunnel Incident (B): Eurostar's Immediate Reaction

    By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge
    Marketing
    Service and Operations Management
    Collection: IESE (España)
    Ref.: M-1256-E
    Published: Nov 24, 2011
    Format: PDF
    Pages: 3
    Language: English
    €6.21 PVP Institution
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  7. Supplementary Case

    Eurostar and the Channel Tunnel Incident (C): The Aftermath

    By Rocha e Oliveira, Paulo / Lago, Alejandro / Valadas, Jorge
    Marketing
    Service and Operations Management
    Collection: IESE (España)
    Ref.: M-1257-E
    Published: Nov 24, 2011
    Format: PDF
    Pages: 4
    Language: English
    €6.21 PVP Institution
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  8. Case

    Regreso a la esencia de Starbucks... ¿una vez más?

    By Moscoso, Philip / Sastre Boquet, Isaac / Lago, Alejandro
    Information Technologies
    Service and Operations Management
    Family-owned business
    Collection: IESE (España)
    Ref.: OIT-13
    Published: Mar 23, 2023
    Reviewed: Oct 28, 2025
    Format: PDF
    Pages: 21
    Language: Spanish
    €8.53 PVP Institution
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  9. Case

    "Back to Starbucks" - Again?

    By Moscoso, Philip / Sastre Boquet, Isaac / Lago, Alejandro
    Information Technologies
    Service and Operations Management
    Family-owned business
    Collection: IESE (España)
    Ref.: OIT-13-E
    Published: Mar 23, 2023
    Reviewed: Oct 28, 2025
    Format: PDF
    Pages: 21
    Language: English
    €8.53 PVP Institution
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  10. Case

    Implementing AI in ACME's Sales Department (Portuguese version)

    By Sieber, Sandra / Valor Sabatier, Josep / Kyriakou, Harris
    Knowledge and Communication
    Collection: IESE (España)
    Ref.: OIT-16-PT
    Published: Jan 12, 2020
    Format: PDF
    Pages: 12
    Language: Portuguese Portugal
    €8.53 PVP Institution
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