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El Celler de Can Roca: Best in the World - Teaching Note
Oliver, Xavier; Sastre Boquet, IsaacTeaching Note MT-45-EInnovation and Change, Leadership and People Management, MarketingThis note serves as an instructor's guide to the case study "El Celler de Can Roca: Best in the World" (M 1357 E). The case sets out the monthly schedule of one of the three Roca brothers - the managers of the world-renowned haute cuisine restaurant El Celler de Can Roca. Through this schedule, the case reveals the inner workings of the business: its strategy, structure, positioning, corporate culture, and performance. In many ways, El Celler de ...Starting at €0.00
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Amazon.com, Inc: The AI Transformation
Samila, Sampsa; Sastre Boquet, IsaacCase SM-1724-EInformation Technologies, Innovation and Change, Leadership and People Management, StrategyThis case describes the development and application of AI at Amazon. This case has been used to discuss in class the wide range of AI applications at Amazon, the competitive effects of those AI applications, the process to develop those AI applications, and the current state of Amazon organization.Starting at €8.20
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Paack: Harnessing Data in the Logistics Industry
Zamora, Javier; Valor Sabatier, Josep; Sastre Boquet, IsaacCase SI-213-EEntrepreneurship, Information Technologies, Innovation and ChangeIn early 2021, Jan de Tienda, Chief Strategy and Data Officer (CSO/CDO) of Paack and Chief Executive Officer (CEO) Fernando Benito were discussing the next steps for the rapidly growing company, which was becoming more and more complex as it grew in scale. Paack was a parcel delivery company that allowed final customers to schedule their deliveries. This reduced the number of failed delivery attempts and resulted in more convenience and efficienc...Starting at €8.20
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Anovo Ibérica: introduciendo IA en las operaciones
Zamora, Javier; Valor Sabatier, Josep; Sastre Boquet, IsaacCase SI-207Information Technologies, Innovation and Change, Service and Operations ManagementEn 2018 Anovo, un proveedor de servicios posventa para productos de tecnología, empezó a estudiar la posibilidad de utilizar IA para mejorar la eficiencia de sus operaciones. En 2020, ja estaba en marcha la prueba piloto de su primera implementación: un nuevo proceso de diagnóstico automatizado, que empleaba aprendizaje automático (machine learning o ML) para optimizar las operaciones de la empresa en reparación de smartphones. Hasta el momento l...Starting at €8.20
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Accounting for Climate Change
Kaplan, Robert S.; Ramanna, KarthikArticle HBS-R2106J-EStrategyCorporations are facing growing pressure--from investors, advocacy groups, politicians, and even business leaders themselves--to reduce greenhouse gas (GHG) emissions from their operations and their supply and distribution chains. About 90% of the companies in the S&P 500 now issue some form of environmental, social, and governance report, almost always including an estimate of the company's GHG emissions. The authors describe these as "catchall ...Starting at €8.20
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Digital Competition in Fashion & Luxury Goods: YNAP versus Farfetch - Teaching Note
Sastre Boquet, Isaac; Ferraro, Fabrizio; Baldo, AndreaTeaching Note SMT-120-EInnovation and Change, Service and Operations Management, StrategyIn 2015, Yoox CEO Federico Marchetti spearheaded the deal of a lifetime, merging Yoox Group with Net-a-Porter Group. But in 2017, two years later, the financial community was expecting him to deliver results. Moreover, a new threat had emerged. Farfetch, a luxury platform that aggregated the inventories of over 500 luxury boutiques all over the world, had reached US$800 million in sales after less than 10 years of operations, with a staggering 70...Starting at €0.00
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Amazon.com, Inc: la transformación mediante IA
Samila, Sampsa; Sastre Boquet, IsaacCase SM-1724Information Technologies, Innovation and Change, Leadership and People Management, StrategyEste caso describe el desarrollo y utilización de la IA en Amazon. Este caso ha sido usado en clase para discutir el amplio abanico de aplicaciones de IA en Amazon, los efectos competitivos de estas aplicaciones, el proceso para desarrollar estas aplicaciones, y el estado actual de la organización de Amazon.Starting at €8.20
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FC Barcelona: más que un club, más que datos
Zamora, Javier; Sastre Boquet, Isaac; Ana María ViletCase SI-206Information Technologies, Innovation and Change, StrategyA finales de la década de 2010, el Fútbol Club Barcelona se había convertido en uno de los clubs deportivos más importantes del mundo, cuyo éxito deportivo se acompañaba de unos ingresos que habían crecido a mucho en poco tiempo, rozando la cifra de los 1000 millones de euros. La organización del club había ido creciendo y adaptándose, a veces con dificultades, a la nueva realidad del fútbol, un gigantesco negocio global que ya no podía gestionar...Starting at €8.20
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The IASB at a Crossroads: The Future of International Financial Reporting Standards B
Ramanna, Karthik; Misztal, Karol; Beyersdorfer, DanielaCase HBS-113089-EAccounting and ControlSupplement for case 111084. In late 2012, IASB chair Hans Hoogervorst, just over a year into his term, must address several serious geopolitical challenges that can derail IFRS growth. The SEC has issued a report outlining why the U.S. should not adopt IFRS. Other major economies such as Japan and India begin to dither on IFRS as well. The E--the IASB's main backers--is embroiled in a debt crisis that divides it; Britain--the strongest voice for ...Starting at €8.20
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Paack: aprovechando el potencial de los datos en la industria logística
Zamora, Javier; Valor Sabatier, Josep; Sastre Boquet, IsaacCase SI-213Entrepreneurship, Information Technologies, Innovation and ChangeA principios del año 2021 Jan de Tienda, el director de Estrategia y Datos (CSO/CDO) de Paack, así como el director general (CEO) Fernando Benito, estaban debatiendo los siguientes pasos de esta empresa en rápido crecimiento, que se estaba volviendo cada vez más compleja a medida que ganaba escala. Paack era una empresa de paquetería que ofrecía a los clientes finales la capacidad de programar sus entregas. Esto reducía el número de intentos de e...Starting at €8.20