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  1. Case

    El programa de fidelización Mapfre Hogar

    By Garcés R. / de Lecea R. / Chiesa, Cosimo
    Marketing
    Collection: IESE (España)
    Ref.: M-1183
    Published: Feb 1, 2005
    Format: PDF
    Pages:
    Language: Spanish
    €8.53 PVP Institution
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    Teaching Note Exc. professors
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  2. Teaching Note

    El programa de fidelización Mapfre Hogar - Nota del instructor

    By Garcés R. / de Lecea R. / Chiesa, Cosimo
    Service and Operations Management
    Collection: IESE (España)
    Ref.: MT-26
    Published: Jun 16, 2005
    Format: PDF
    Pages: 15
    Language: Spanish
    €0.00 PVP Institution
    Include:
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