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Showing 10 of 252 results

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  1. Article

    El marketing puede cambiar el mundo

    By Quelch, John A. / Jocz, Katherine E.
    Marketing
    Collection: IESE (España)
    Ref.: ART-1540
    Published: Sep 1, 2009
    Format: PDF
    Pages: 8
    Language: Spanish
    €8.53 PVP Institution
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  2. Article

    Six Ways Marketing Can Change the World

    By Jocz, Katherine E. / Quelch, John A.
    Marketing
    Collection: IESE (España)
    Ref.: ART-1540-E
    Published: Sep 1, 2009
    Format: PDF
    Pages: 8
    Language: English
    €8.53 PVP Institution
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  3. Case

    Shenzhen Development Bank

    By Jin, Li / Xuan, Yuhai / Bai, X.B. (Xiao-Bing)
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-210020-E
    Published: Aug 21, 2009
    Reviewed: Mar 31, 2011
    Format: PDF
    Pages: 27
    Language: English
    €8.53 PVP Institution
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  4. Case

    Magna International, Inc. (A)

    By Luehrman, Timothy A. / Xuan, Yuhai
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-211044-E
    Published: Nov 5, 2010
    Reviewed: Apr 5, 2011
    Format: PDF
    Pages: 12
    Language: English
    €8.53 PVP Institution
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  5. Supplementary Case

    Magna International, Inc. (B)

    By Luehrman, Timothy A. / Xuan, Yuhai
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-211045-E
    Published: Nov 5, 2010
    Format: PDF
    Pages: 2
    Language: English
    €6.21 PVP Institution
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  6. Teaching Note

    Shenzhen Development Bank, Teaching Note

    By Jin, Li / Xuan, Yuhai
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-211070-E
    Published: Mar 20, 2011
    Format: PDF
    Pages: 18
    Language: English
    €0.00 PVP Institution
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  7. Teaching Note

    Magna International, Inc (A) and (B), Teaching Note

    By Luehrman, Timothy A. / Xuan, Yuhai
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-211077-E
    Published: Apr 8, 2011
    Format: PDF
    Pages: 16
    Language: English
    €0.00 PVP Institution
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  8. Case

    Atlantic Grupa

    By Xuan, Yuhai / Njavro, Mato
    Finance
    Collection: HBSP (USA)
    Ref.: HBS-215077-E
    Published: Jun 3, 2015
    Format: PDF
    Pages: 18
    Language: English
    €8.53 PVP Institution
    Include:
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  9. Case

    Manchester Products: A Brand Transition Challenge

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4043-E
    Published: Jun 28, 2009
    Format: PDF
    Pages: 11
    Language: English
    €8.53 PVP Institution
    Include:
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  10. Teaching Note

    Manchester Products: A Brand Transition Challenge, Teaching Note

    By Quelch, John A. / Beckham, Heather
    Marketing
    Collection: HBSP (USA)
    Ref.: HBS-4044-E
    Published: Jun 28, 2009
    Format: PDF
    Pages: 13
    Language: English
    €0.00 PVP Institution
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