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El marketing puede cambiar el mundo
Collection: IESE (España)Ref.: ART-1540Published: Sep 1, 2009Format: PDFPages: 8Language: Spanish - Article
Six Ways Marketing Can Change the World
Collection: IESE (España)Ref.: ART-1540-EPublished: Sep 1, 2009Format: PDFPages: 8Language: English - Supplementary Case
Started as Crew (C): McDonald's Strategy for Corporate Success and Poverty Reduction
Collection: Darden University of Virginia (USA)Ref.: DARDEN-E-0310-EPublished: Feb 29, 2008Format: PDFPages: 21Language: English - Case
Snow Brand Milk Products (A): Assessing the Possibility for Revitalization
Collection: Darden University of Virginia (USA)Ref.: DARDEN-E-0347-EPublished: Feb 26, 2010Reviewed: Jun 24, 2011Format: PDFPages: 11Language: English - Supplementary Case
Snow Brand Milk Products (B): Reform and Revitalization Efforts
Collection: Darden University of Virginia (USA)Ref.: DARDEN-E-0348-EPublished: Feb 26, 2010Reviewed: Jun 24, 2011Format: PDFPages: 7Language: English - Supplementary Case
Snow Brand Milk Products (C): 2009 - Remaining Challenges
Collection: Darden University of Virginia (USA)Ref.: DARDEN-E-0349-EPublished: Feb 26, 2010Reviewed: Jun 24, 2011Format: PDFPages: 2Language: English - Case
Manchester Products: A Brand Transition Challenge
Collection: HBSP (USA)Ref.: HBS-4043-EPublished: Jun 28, 2009Format: PDFPages: 11Language: English - Teaching Note
Manchester Products: A Brand Transition Challenge, Teaching Note
Collection: HBSP (USA)Ref.: HBS-4044-EPublished: Jun 28, 2009Format: PDFPages: 13Language: English - Teaching Note
Culinarian Cookware: Pondering Price Promotion
Collection: HBSP (USA)Ref.: HBS-4058-EPublished: Sep 22, 2009Format: PDFPages: 16Language: English - Case
Optimizing Promotional Spending (Brief Case) (Spanish version)
Collection: HBSP (USA)Ref.: HBS-410S05Published: May 22, 2009Format: PDFPages: 12Language: Spanish
